Summary
Allied Global Marketing is a global leader in entertainment, culture, and lifestyle marketing with over 30 years of experience. The Marketing & Press Intern will gain experience in press, marketing, and advertising for national touring productions while assisting with various marketing responsibilities.
Responsibilities
- Research and prepare press clippings for select Allied shows
- Assist with the creation of and maintain marketing and press trackers for select Allied shows, detailing marketing figures and press events for that specific show across the country
- Attend marketing and press calls with different cities to understand those relationships and the difference in the process for each specific show and city
- Participate in brainstorm sessions for upcoming tours with regards to target audiences, suggested media mixes, creative assets, marketing and press strategies
- Proofread Playbills, press releases, media guides, and marketing guides
- Manage edits on specific show websites
- Ensure cities are maintaining the brand of a certain show by frequently checking their websites and social channels for updated production photos, copy, and logo usage
Skills
- Must be at least 18 years of age upon internship start date
- Must be a current student (undergrad or grad)
- Must be able to receive academic credit
- Personable and detail oriented
- Experience with Microsoft Office programs, especially Excel
- Knowledge of current social media platforms and trends
- Skilled in proofreading and editing
- Ability to work in a fast-paced environment
- Background in communications, journalism, marketing, and/or advertising
- Background in or demonstrated desire to learn theatre management and business
Qualifications
Must Haves
- Must be at least 18 years of age upon internship start date
- Must be a current student (undergrad or grad)
- Must be able to receive academic credit
- Personable and detail oriented
- Experience with Microsoft Office programs, especially Excel
- Knowledge of current social media platforms and trends
- Skilled in proofreading and editing
- Ability to work in a fast-paced environment
- Background in communications, journalism, marketing, and/or advertising
- Background in or demonstrated desire to learn theatre management and business
Benefits
- Eligible for class credit
- Must be able to receive academic credit