Summary
Vibee, a Live Nation-founded company creating destination experiences for music and entertainment fans, is seeking a seasonal Data & Analytics Marketing Coordinator. The role supports marketing campaigns through data collection, reporting, campaign performance analysis, workflow optimization, asset coordination, and communication between ground and marketing teams.
Responsibilities
- Support the marketing team by gathering internal data for marketing purposes, including pulling geographical data to tailor local campaigns and updating our decks with sales statistics
- Create data reports and recommendations that will be used in ongoing marketing strategies
- Analyze digital marketing efforts for effectiveness and efficiency, including social media, email, and advertising campaigns
- Tracking and analyzing daily sales
- Use Google Analytics and building UTM links to track traffic acquisition and performance of campaigns
- Monitor social sentiment and create reports analyzing your findings
- Develop workflows and automations to optimize marketing efforts
- Coordinate assets for campaigns
- Be the liaison between the ground team and marketing team for updates
Skills
- Currently enrolled in a college or university majoring in marketing, business, hospitality communications, advertising, journalism, or related majors
- Strong communication and teamwork skills
- Interest in live entertainment, music events, and experiential marketing
- Basic digital skills: Google Suite, Google Analytics
- Strong understanding of data analytics and data visualization tools
- Ability to work in a fast-paced, dynamic environment
- Must be able to tolerate loud noise levels & busy environments in dynamic work locations
- May work in drastic temperature climates while on site at events
- Must be willing to travel to work during holidays, evening and weekend hours, as required, to meet deadlines
- Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Vibee for a visa
Qualifications
Must Haves
- Currently enrolled in a college or university majoring in marketing, business, hospitality communications, advertising, journalism, or related majors
- Strong communication and teamwork skills
- Interest in live entertainment, music events, and experiential marketing
- Basic digital skills: Google Suite, Google Analytics
- Strong understanding of data analytics and data visualization tools
- Ability to work in a fast-paced, dynamic environment
- Must be able to tolerate loud noise levels & busy environments in dynamic work locations
- May work in drastic temperature climates while on site at events
- Must be willing to travel to work during holidays, evening and weekend hours, as required, to meet deadlines
- Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Vibee for a visa
Benefits
- This is a remote role.
- Vibee will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.