Product Manager

Summary

Mockingbird is a direct-to-consumer baby gear brand creating thoughtfully designed products and customer experiences for families. The Product Manager will own the full lifecycle of an assigned physical product portfolio, from concept through launch and sunset, while coordinating with marketing, supply chain, engineering, industrial design, and suppliers. The role also involves customer insight analysis, product roadmap planning, product requirements, commercialization, portfolio performance tracking, and international supplier collaboration.

Responsibilities

• Own the complete product lifecycle for your portfolio — across both hero products and accessories — leading new products and line extensions through our Product Development Process, from concept and discovery kickoff through launch and into sunsetting
• Be the deepest expert on the families who use your products — synthesizing reviews, CX tickets, surveys, in-home research, and social listening into insights that sharpen briefs and decisions throughout development
• Contribute to forward-looking NPI roadmap planning for your portfolio — synthesizing market trends, customer insights, and portfolio performance data to inform opportunity sizing feasibility
• Write and maintain PRDs for your products, serving as the accountability point for ensuring the delivered product matches what was defined
• Work directly with engineers, industrial designers, and suppliers to translate product vision into executable specs, surfacing tradeoffs and making recommendations when what’s ideal and what’s possible aren’t the same thing
• Act as the central decision hub on active programs, making sure every meaningful decision flows through you and the right stakeholders are informed along the way
• Visit suppliers in market — including international travel to manufacturing partners, typically in Asia, roughly 3–4 times per year — to ensure product quality and fidelity to the vision, and serve as the on-the-ground voice for the product
• Partner with product marketing across the full commercial arc — from positioning, value propositions, claims, and product briefs through packaging and collateral execution, translating creative direction into specifications that are feasible given cost and production constraints
• Partner with and manage external contractors and freelancers as needed to support product development workstreams, providing clear direction, maintaining accountability to deliverables, and ensuring work aligns with product vision and quality standards
• Track how your portfolio is performing in market — sales, reviews, returns, customer feedback, accessory attach rates — and surface what we should evolve, fix, or double down on next
• Collaborate with your PM counterpart and Product Development Program Manager partners on portfolio-level prioritization and process improvements that lift the bar for both portfolios

Skills

• 4+ years of experience owning the full lifecycle of a physical consumer product from concept through production, including hands-on work with international and/or Asia-based manufacturing partners
• Excellent communicator — adept at translating between engineering, supply chain, industrial design, marketing, and executive stakeholders
• Experience managing external contractors or freelancers — setting clear direction, holding accountability to deliverables, and integrating outside work into a broader product vision
• A strong point of view on what makes a product great for the consumer, with a track record of carrying that perspective through every stage of development
• Strong peer partner — collaborates proactively, shares learnings, and keeps cross-functional relationships healthy even when delivering hard news
• Commercial fluency — comfortable thinking through cost, margin, and positioning enough to be a sharp product-side partner to marketing
• Technical fluency for hardware development — enough understanding of materials, manufacturing processes, and engineering tradeoffs to engage credibly with engineers and suppliers, challenge technical decisions, and contribute to brainstorming. Formal engineering training not required
• Comfortable navigating ambiguity and changing conditions — able to influence without authority and drive clarity when others might wait

Qualifications

Must Haves

• 4+ years of experience owning the full lifecycle of a physical consumer product from concept through production, including hands-on work with international and/or Asia-based manufacturing partners
• Excellent communicator — adept at translating between engineering, supply chain, industrial design, marketing, and executive stakeholders
• Experience managing external contractors or freelancers — setting clear direction, holding accountability to deliverables, and integrating outside work into a broader product vision

Nice to Haves

• A strong point of view on what makes a product great for the consumer, with a track record of carrying that perspective through every stage of development
• Strong peer partner — collaborates proactively, shares learnings, and keeps cross-functional relationships healthy even when delivering hard news
• Commercial fluency — comfortable thinking through cost, margin, and positioning enough to be a sharp product-side partner to marketing
• Technical fluency for hardware development — enough understanding of materials, manufacturing processes, and engineering tradeoffs to engage credibly with engineers and suppliers, challenge technical decisions, and contribute to brainstorming. Formal engineering training not required
• Comfortable navigating ambiguity and changing conditions — able to influence without authority and drive clarity when others might wait

Benefits

• Fully remote work within the United States, with flexible working hours
• Work/life balance support
• Monthly company social events
• Optional monthly 1:1 coffee chats
• In-person company retreats
• Flexible Paid Time Off, including a minimum of at least 15 days off per year
• Comprehensive medical, dental, and vision coverage
• Equity for every full-time employee
• 16 weeks of 100% paid Parental Leave for all team members who welcome a child into their family through birth, adoption, or foster placement
• An additional option for 4 weeks of unpaid leave and a Shadow Return week
• Family planning support through a complimentary Kindbody membership
• Medical plans covering fertility treatment and reproductive technology, including fertility drugs, artificial insemination, and IVF
• 401(k) with 100% company match up to 2% of your salary
• Quarterly wellness stipend
• Annual work-from-home stipend
• Discounted memberships to the Peloton app and OneEleven
• 12 free virtual therapy sessions a year with Talkspace
• Family & friends discount on Mockingbird products
• Free Mockingbird products for yourself when you join