Qualitative Analyst

Summary

Numerator provides consumer and shopper insights through verified purchase behavior and mobile surveys to help brands make better decisions. The company is seeking a Qualitative Analyst to support and own phases of qualitative research projects, including guide design, moderation, analysis, reporting, and the use of AI tools to improve workflow efficiency and deliver high-quality insights.

Responsibilities

• Contribute to all phases of executing projects, from design to execution to analysis and delivery
• Participate in ownership of the overall success of deliverables and projects, ensuring they are high quality, error-free, and on time
• Analyze qualitative data and craft strategic, story-driven reports in Word and PowerPoint
• Collaborate with Qualitative Consultants to deliver clear, actionable insights supported by compelling narratives
• Create media driven outputs such as video reels and summary decks that bring qualitative findings to life
• Integrate and leverage AI tools within the qualitative workflow to drive process efficiency, accelerate analysis, and enhance deliverable quality
• Moderate qualitative research sessions primarily in asynchronous online platforms, guiding discussions that uncover deep consumer insights
• Work on multiple qualitative projects simultaneously, ensuring deadlines, budgets, and client expectations are consistently met or exceeded
• Manage your own capacity and proactively communicate availability to assist others or request support when needed
• Provide constructive feedback for delegation to supporting operations teams as necessary
• Actively participate in team discussions, fostering a positive team culture and contributing to survey initiatives

Skills

• Curious about things you don't know or don't understand
• A believer of achieving optimal results through teamwork and collaboration
• An individual with an analytical mindset and a penchant for strong data visualization and delivering actionable insights
• A natural storyteller
• Excited about the possibilities of intelligently-designed technology and AI in the world of Qualitative research
• 2+ years of supporting Qualitative research, including guide design, moderating, analysis and report writing
• Demonstrated AI fluency, including practical experience utilizing AI applications to streamline qualitative research tasks and synthesize qualitative data
• A basic to solid understanding of qualitative research methodologies and working knowledge of consumer panels
• Bachelor's degree or equivalent experience
• Intermediate to advanced skills in MS Office (Word, Excel, PowerPoint)
• Demonstrated ability to work in a team-oriented, collaborative environment
• Excellent organizational skills and attention to detail
• Ability to manage multiple priorities and tasks simultaneously
• Ability to communicate clearly through both written and live settings
• Can operate in an ever-changing environment and work within tight but reasonable deadlines

Qualifications

Must Haves

• Curious about things you don't know or don't understand
• A believer of achieving optimal results through teamwork and collaboration
• An individual with an analytical mindset and a penchant for strong data visualization and delivering actionable insights
• A natural storyteller
• Excited about the possibilities of intelligently-designed technology and AI in the world of Qualitative research
• 2+ years of supporting Qualitative research, including guide design, moderating, analysis and report writing
• Demonstrated AI fluency, including practical experience utilizing AI applications to streamline qualitative research tasks and synthesize qualitative data
• A basic to solid understanding of qualitative research methodologies and working knowledge of consumer panels
• Bachelor's degree or equivalent experience
• Intermediate to advanced skills in MS Office (Word, Excel, PowerPoint)
• Demonstrated ability to work in a team-oriented, collaborative environment
• Excellent organizational skills and attention to detail
• Ability to manage multiple priorities and tasks simultaneously
• Ability to communicate clearly through both written and live settings
• Can operate in an ever-changing environment and work within tight but reasonable deadlines

Benefits

• An inclusive, supportive, collaborative and FUN Qual team and company culture.
• A seat at the table in evolving Qualitative research using incredible data and tech capabilities.
• Market competitive total compensation package.
• Volunteer time off and charitable donation matching.
• Strong support for career growth, including mentorship programs with senior Qualitative colleagues, leadership training, access to conferences and employee resources groups.
• Great benefits package including health/vision/dental, unlimited paid time off, 401k plus matching, and more!
• Bonus