Visual Design & Experience Specialist

Summary

Pella Corporation is a window and door company focused on innovation and design. The Visual Design & Experience Specialist creates visual concepts, customer experiences, and training experiences that support sales conversations and customer decisions. The role also coordinates design projects and evaluates emerging technologies, including artificial intelligence and visualization platforms, to improve engagement and sales effectiveness.

Responsibilities

• Create visual experiences that strengthen customer conversations and purchasing decisions
• Support customer journeys that move homeowners from inspiration to action
• Identify opportunities to improve engagement, sales effectiveness, and conversion through visualization and design-led experiences
• Support pilot programs and emerging initiatives designed to attract, engage, and convert prospective customers
• Collaborate with sales, marketing, digital, and customer experience teams to test and refine new concepts
• Assist with designer consultations, pre-appointment visual experiences, digital inspiration tools, design-focused lead generation, and visualization-driven customer journeys
• Gather customer feedback and performance insights to guide future improvements and investment decisions
• Contribute ideas that enhance customer engagement, differentiate the brand, and support business growth
• Research and evaluate emerging technologies, artificial intelligence solutions, and visualization platforms that enhance customer engagement, customer experience, and sales effectiveness
• Identify opportunities to leverage artificial intelligence, automation, and new software capabilities to improve efficiency, scalability, and customer experiences
• Support sales teams and distribution partners by creating visualizations of windows, doors, and exterior materials that help bring projects to life
• Apply design principles including color, scale, proportion, architectural style, curb appeal, and interior aesthetics
• Translate customer inspiration, project goals, and product selections into compelling visual experiences
• Support interior and exterior projects by helping customers understand design options and outcomes
• Manage multiple projects, requests, and initiatives while maintaining quality and accuracy
• Coordinate with cross-functional partners to support successful execution
• Maintain project documentation, timelines, and follow-through
• Share learnings and recommendations that improve efficiency, customer experience, or business impact
• Build expertise in products, materials, finishes, styles, and applications
• Stay informed on residential design trends, home improvement preferences, and customer expectations
• Develop proficiency in visualization tools, customer engagement strategies, and design technology
• Serve as a knowledgeable resource for design-related guidance and recommendations
• Stay current on advancements in artificial intelligence, visualization technology, customer experience trends, and digital engagement tools to identify opportunities for innovation and business growth

Skills

• Associate's or Bachelor's degree in Interior Design, Architecture, Marketing, Communications, Customer Experience, Visual Merchandising, Sales, or a related field preferred
• Experience or strong interest in design, home improvement, architecture, customer experience, or sales support
• Strong visual and aesthetic judgment with an understanding of residential design principles
• Experience with design, rendering, presentation, or visualization software preferred
• Strong communication and interpersonal skills
• Ability to balance creativity with business objectives
• Strong organizational, project management, and prioritization skills
• Comfortable working in a collaborative, fast-paced environment
• Interest in innovation, experimentation, and continuous improvement
• Strong interest in artificial intelligence, emerging technologies, digital transformation, and continuous innovation
• Experience evaluating, implementing, supporting, or training users on software platforms, visualization tools, or technology solutions preferred

Qualifications

Nice to Haves

• Associate's or Bachelor's degree in Interior Design, Architecture, Marketing, Communications, Customer Experience, Visual Merchandising, Sales, or a related field preferred
• Experience or strong interest in design, home improvement, architecture, customer experience, or sales support
• Strong visual and aesthetic judgment with an understanding of residential design principles
• Experience with design, rendering, presentation, or visualization software preferred
• Strong communication and interpersonal skills
• Ability to balance creativity with business objectives
• Strong organizational, project management, and prioritization skills
• Comfortable working in a collaborative, fast-paced environment
• Interest in innovation, experimentation, and continuous improvement
• Strong interest in artificial intelligence, emerging technologies, digital transformation, and continuous innovation
• Experience evaluating, implementing, supporting, or training users on software platforms, visualization tools, or technology solutions preferred

Benefits

• Remote work arrangement
• Healthcare
• Dental
• Vision
• Paid time off
• A generous 401(k) plan
• Tuition assistance
• Individualized talent development plans
• Cross-functional experiences
• Opportunities for career advancement through personal and professional development