Summary
Sazerac Company is an American family-owned spirits company that produces and markets a broad portfolio of award-winning brands. The Media Coordinator will execute, manage, and optimize paid media campaigns across Meta, TikTok, YouTube, and Google Search, while supporting campaign operations and reporting for non-digital media campaigns.
Responsibilities
- Build and launch campaigns across Meta, TikTok, YouTube, and Google Search
- Set up audiences, budgets, bids, placements, creative assets, and tracking
- Test creative, audiences, placements, and campaign settings
- Assist with trafficking, campaign documentation, material delivery, and reporting for non-digital media campaigns as required
Skills
- 1–2 years of hands-on digital media buying experience
- Experience working directly in meta ads manager, tiktok ads manager, google ads (including search), and youtube
- Experience with excel and google sheets
- Understanding of campaign setup, optimization, budget pacing, and performance reporting
- Strong attention to detail and ability to manage multiple campaigns
- Comfortable working independently from established plans and direction
- Self-motivated, autonomous, and solution-oriented mindset
- Bachelors degree
- Experience setting up and monitoring platform brand lift studies
- Knowledge of marketing mix modelling, media measurement, attribution, audience targeting, and marketing effectiveness methodologies
Qualifications
Must Haves
- 1–2 years of hands-on digital media buying experience
- Experience working directly in meta ads manager, tiktok ads manager, google ads (including search), and youtube
- Experience with excel and google sheets
- Understanding of campaign setup, optimization, budget pacing, and performance reporting
- Strong attention to detail and ability to manage multiple campaigns
- Comfortable working independently from established plans and direction
- Self-motivated, autonomous, and solution-oriented mindset
Nice to Haves
- Bachelors degree
- Experience setting up and monitoring platform brand lift studies
- Knowledge of marketing mix modelling, media measurement, attribution, audience targeting, and marketing effectiveness methodologies
Benefits
- Medical
- Dental
- Vision
- 401K
- Paid time off