Digital Designer

Summary

We Are Rosie provides strategic consulting and talent solutions for the marketing industry, partnering with major brands and agencies through an inclusive, human-centric approach. The Digital Designer will create, adapt and produce on-brand creative assets across digital, social, print, in-restaurant and other customer-facing channels while collaborating with cross-functional creative and production teams.

Responsibilities

• Design and produce creative assets for social media, email, web, mobile, digital ordering, in-restaurant signage, local marketing, and select print applications
• Review the elements list and create all required assets to specification
• Translate creative briefs, brand direction and campaign concepts into thoughtful, on-brand visual solutions
• Create original designs and adapt approved creative across different channels, placements,audiences and formats
• Apply the brand standards and Visual Identity System guidance to new content, campaign extensions and creative adaptations
• Use strong design judgment across typography, layout, color, hierarchy, composition and imagery while ensuring each execution remains consistent with the brand
• Resize, version and optimize assets while maintaining the integrity of the original design and brand expression
• Apply a strong understanding of the digital landscape, including the differences between organic and paid social, Instagram feed posts, Stories, Reels, carousels, web banners, display ads, email graphics and mobile experiences
• Prepare assets using the correct dimensions, aspect ratios, file formats, resolution and color settings for each channel
• Adapt print creative for digital use in a way that feels intentional and appropriate for the platform
• Support the development of traditional assets, including flyers, signage, point-of-purchase materials and other restaurant-facing communications
• Build templates, layouts and design systems that improve consistency and efficiency across recurring deliverables
• Collaborate with art directors and creative leads to incorporate feedback and refine work through review cycles
• Partner with project managers and production teams to understand project requirements, schedules, priorities, dependencies and technical specifications
• Work closely with copywriters, editors, motion designers, developers and other partners to create cohesive creative experiences
• Prepare accurate, organized and production-ready files for internal teams, external vendors and publishing partners
• Follow established file naming, version control, proofing, routing and asset management practices
• Review work carefully for copy, layout, dimensions, imagery, legal requirements and platform specifications before delivery
• Manage multiple projects and priorities while meeting deadlines and communicating questions, risks or potential delays early
• Use Adobe Workfront or a comparable project management platform to review assignments, manage task status and record project time
• Stay current on design trends, digital platform updates and evolving best practices in social and digital media

Skills

• A strong portfolio that demonstrates traditional design fundamentals, digital design expertise and the ability to work across multiple channels
• Advanced proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign and Acrobat
• Experience with Figma or a similar collaborative design platform
• Familiarity with tools used for digital and social content creation, such as After Effects, Premiere Pro, Canva or similar platforms
• Strong design judgment across typography, layout, color, hierarchy, composition, imagery and visual storytelling
• Demonstrated experience working within established brand standards and visual identity systems
• The ability to interpret and apply brand and VIS guidance to original content, campaign extensions, production adaptations and new creative applications
• Experience designing and adapting assets for social media, email, web, mobile and digital advertising
• Knowledge of common digital and social platform specifications, including dimensions, aspect ratios, safe zones and file formats
• Experience resizing and versioning creative across both print and digital applications
• The ability to recognize when a request requires straightforward production work and when it requires additional creative judgment
• A working understanding of responsive design and how content may appear across desktop, tablet and mobile experiences
• Knowledge of print production fundamentals, including bleeds, trim, resolution, color modes, and production-ready file preparation
• Strong attention to detail and a commitment to producing accurate, polished work
• The ability to interpret creative briefs, ask thoughtful questions and move assignments forward with limited direction
• Strong organization and time-management skills, with the ability to balance multiple deadlines and changing priorities
• A collaborative, flexible and service-oriented approach
• The ability to receive and apply feedback while staying focused on the business and creative objective
• Clear communication skills and the ability to explain design choices and channel-specific recommendations
• 4-7 years of professional design experience, preferably within an in-house agency, advertising agency, creative studio or fast-paced marketing environment
• Experience supporting a national consumer, retail, restaurant, hospitality or quick-service restaurant brand
• Experience working within an in-house agency or integrated creative team
• Experience creating assets for both national campaigns and local or market-level needs
• Familiarity with Adobe Workfront or a comparable project management platform, including managing assigned tasks, updating project status and recording project time
• Familiarity with motion design, basic animation, short-form video editing or social-first content
• Familiarity with digital accessibility standards, including legibility, contrast and inclusive design practices
• Familiarity with digital ordering, menu content, ecommerce or app-based customer experiences

Qualifications

Must Haves

• A strong portfolio that demonstrates traditional design fundamentals, digital design expertise and the ability to work across multiple channels
• Advanced proficiency in Adobe Creative Cloud, including Photoshop, Illustrator, InDesign and Acrobat
• Experience with Figma or a similar collaborative design platform
• Familiarity with tools used for digital and social content creation, such as After Effects, Premiere Pro, Canva or similar platforms
• Strong design judgment across typography, layout, color, hierarchy, composition, imagery and visual storytelling
• Demonstrated experience working within established brand standards and visual identity systems
• The ability to interpret and apply brand and VIS guidance to original content, campaign extensions, production adaptations and new creative applications
• Experience designing and adapting assets for social media, email, web, mobile and digital advertising
• Knowledge of common digital and social platform specifications, including dimensions, aspect ratios, safe zones and file formats
• Experience resizing and versioning creative across both print and digital applications
• The ability to recognize when a request requires straightforward production work and when it requires additional creative judgment
• A working understanding of responsive design and how content may appear across desktop, tablet and mobile experiences
• Knowledge of print production fundamentals, including bleeds, trim, resolution, color modes, and production-ready file preparation
• Strong attention to detail and a commitment to producing accurate, polished work
• The ability to interpret creative briefs, ask thoughtful questions and move assignments forward with limited direction
• Strong organization and time-management skills, with the ability to balance multiple deadlines and changing priorities
• A collaborative, flexible and service-oriented approach
• The ability to receive and apply feedback while staying focused on the business and creative objective
• Clear communication skills and the ability to explain design choices and channel-specific recommendations

Nice to Haves

• 4-7 years of professional design experience, preferably within an in-house agency, advertising agency, creative studio or fast-paced marketing environment
• Experience supporting a national consumer, retail, restaurant, hospitality or quick-service restaurant brand
• Experience working within an in-house agency or integrated creative team
• Experience creating assets for both national campaigns and local or market-level needs
• Familiarity with Adobe Workfront or a comparable project management platform, including managing assigned tasks, updating project status and recording project time
• Familiarity with motion design, basic animation, short-form video editing or social-first content
• Familiarity with digital accessibility standards, including legibility, contrast and inclusive design practices
• Familiarity with digital ordering, menu content, ecommerce or app-based customer experiences

Benefits

• Work Arrangement: Remote