Manager, Communications

Summary

WomenHeart: The National Coalition for Women with Heart Disease is a patient-centered organization devoted to advancing women’s heart health through patient support, community education, and advocacy. The Communications Manager manages the day-to-day execution of the organization’s communications strategy, overseeing content, website, email, social media, digital storytelling, media relations, brand consistency, and communications analytics.

Responsibilities

• Own the organizational content calendar, coordinating across programs, development, corporate relations, and advocacy so campaigns, awareness moments, and program milestones are sequenced and resourced
• Write, edit, and publish content across WomenHeart’s external channels, including web copy, email, social posts, newsletters, blog posts, and program collateral
• Copyedit and proofread outgoing external materials
• Draft select executive thought leadership communications, including CEO remarks, statements, and blog posts, in coordination with the Strategic Communications Consultant
• Maintain editorial workflows that support timely approvals, publication schedules, and organizational priorities
• Serve as the communications liaison across departments, helping staff translate organizational priorities into clear, audience-focused communications
• Manage multiple communications projects simultaneously while meeting deadlines and maintaining high-quality standards
• Support communications needs for organizational events, including promotional campaigns, registration communications, onsite materials, and post-event communications
• Perform other duties as assigned in support of WomenHeart's mission
• Develop, maintain, and optimize content for WomenHeart.org using the organization's content management system
• Create, schedule, publish, and monitor social media content across a variety of formats that advances WomenHeart's strategic priorities, programs, advocacy initiatives, fundraising efforts, events, and community engagement
• With Strategic Communications Consultant, develop integrated, multi-channel communications plans supporting organizational initiatives, including the Science & Leadership Symposium, Champion engagement and recruitment, fundraising campaigns, advocacy priorities, corporate partnerships, and public awareness efforts
• Ensure digital content follows best practices for readability, accessibility, SEO, and user engagement
• Maintain digital asset archives and content libraries for future organizational use
• Support media relations activities, including drafting press releases, responding to media inquiries, and coordinating interviews
• Monitor media coverage and identify opportunities to increase WomenHeart's visibility and thought leadership
• Coordinate external announcements, organizational statements, and public communications as assigned
• Maintain and augment master national and regional media lists
• Collaborate with program staff to elevate program milestones, research, advocacy initiatives, and organizational impact across communications channels
• Identify, develop, and publish Champion and patient stories while ensuring appropriate consent, privacy, and sensitivity when sharing personal health experiences
• Develop sponsor, partner, and funder recognition stories that accurately reflect their support and impact
• Maintain a library of stories, testimonials, photography, program outcomes, and impact data for use across communications, fundraising, advocacy, and grant reporting
• Track and document communications metrics required for grant reporting and provide data to program and development staff
• Ensure consistent messaging, voice, tone, and visual identity across all external communications
• Apply WomenHeart's brand standards, including logo usage, typography, color palette, and editorial style
• Partner with the Strategic Communications Consultant to implement organizational brand and messaging guidance
• Maintain brand templates, communications resources, and shared asset libraries
• Manage co-branding requirements with corporate sponsors, coalition partners, and other external organizations
• Produce simple graphic assets using Canva or similar tools and coordinate external designers, photographers, videographers, writers, printers, and other communications vendors
• Ensure messaging consistency across all external channels
• Track, analyze, and report communications performance across website, email, social media, and digital campaigns
• Develop regular communications dashboards and provide recommendations to improve audience engagement and campaign effectiveness
• Monitor emerging communications trends, technologies, and best practices to strengthen organizational communications

Skills

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field, or equivalent professional experience
• Three to five years of progressively responsible experience in communications, marketing, digital engagement, or public relations
• Exceptional writing, editing, and proofreading skills, with the ability to tailor messaging for diverse audiences, from patient-facing communications to corporate partners and funders
• Demonstrated experience directly managing and implementing social media strategies
• Demonstrated experience developing and executing integrated, cross-channel communications campaigns with measurable results
• Hands-on experience managing digital communications across email marketing platforms, content management systems, and social media channels
• Strong interpersonal and relationship-building skills, with the ability to collaborate effectively across departments and with external partners
• Demonstrated ability to take initiative, identify communications opportunities, and independently manage projects from concept through execution
• Excellent judgment and attention to detail, particularly when communicating about sensitive health topics and patient experiences
• Self-motivated with the ability to work independently while contributing as part of a collaborative remote team
• Working proficiency in Canva or similar design tools
• Commitment to advancing women's cardiovascular health and patient-centered advocacy
• Experience in nonprofit, healthcare, patient advocacy, or public health communications
• Familiarity with EveryAction/Bonterra or a comparable nonprofit CRM
• Experience with Google Analytics (GA4), SEO, and website performance reporting
• Experience supporting media relations or public relations initiatives
• Experience producing or tracking grant-funded communications deliverables
• Experience using social media management and analytics tools such as Hootsuite, Sprout Social, Buffer, Meta Business Suite, LinkedIn Campaign Manager, or similar platforms
• Familiarity with accessibility standards (WCAG) and inclusive communications best practices
• Experience coordinating communications for conferences, fundraising campaigns, advocacy initiatives, or national awareness campaigns
• Experience managing communications vendors or freelancers
• Familiarity with Adobe Creative Suite or similar creative software

Qualifications

Must Haves

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field, or equivalent professional experience
• Three to five years of progressively responsible experience in communications, marketing, digital engagement, or public relations
• Exceptional writing, editing, and proofreading skills, with the ability to tailor messaging for diverse audiences, from patient-facing communications to corporate partners and funders
• Demonstrated experience directly managing and implementing social media strategies
• Demonstrated experience developing and executing integrated, cross-channel communications campaigns with measurable results
• Hands-on experience managing digital communications across email marketing platforms, content management systems, and social media channels
• Strong interpersonal and relationship-building skills, with the ability to collaborate effectively across departments and with external partners
• Demonstrated ability to take initiative, identify communications opportunities, and independently manage projects from concept through execution
• Excellent judgment and attention to detail, particularly when communicating about sensitive health topics and patient experiences
• Self-motivated with the ability to work independently while contributing as part of a collaborative remote team
• Working proficiency in Canva or similar design tools
• Commitment to advancing women's cardiovascular health and patient-centered advocacy

Nice to Haves

• Experience in nonprofit, healthcare, patient advocacy, or public health communications
• Familiarity with EveryAction/Bonterra or a comparable nonprofit CRM
• Experience with Google Analytics (GA4), SEO, and website performance reporting
• Experience supporting media relations or public relations initiatives
• Experience producing or tracking grant-funded communications deliverables
• Experience using social media management and analytics tools such as Hootsuite, Sprout Social, Buffer, Meta Business Suite, LinkedIn Campaign Manager, or similar platforms
• Familiarity with accessibility standards (WCAG) and inclusive communications best practices
• Experience coordinating communications for conferences, fundraising campaigns, advocacy initiatives, or national awareness campaigns
• Experience managing communications vendors or freelancers
• Familiarity with Adobe Creative Suite or similar creative software

Benefits

• Remote (U.S Based)