Summary
AlphaSense delivers AI-driven market intelligence and search to help sophisticated companies make smarter decisions. The Marketing Operations Specialist will support campaign execution, quality assurance, documentation, and process improvement while collaborating with Demand Generation, Events, and Marketing leadership.
Responsibilities
- Support the execution of marketing campaigns by creating and managing programs, ensuring data accuracy and readiness
- Own intake and complete program builds for select stakeholders, helping teams move faster while staying aligned to best practices
- Clone approved program templates and populate program data using provided token information for review and approval
- Review and QA programs built by teams with Marketo access, helping maintain a high bar for quality, consistency, and scalability
- Partner with Marketing Operations Manager to document and reinforce campaign operations standards across the organization
- Create, maintain, and improve program build guides and operational documentation
- Support change management communications when processes, tools, or standards evolve, helping teams understand what’s changing and why
- Contribute ideas to improve workflows, templates, and operational efficiency as the marketing organization grows
Skills
- 1–3 years of experience in marketing operations, marketing automation, or campaign support
- Working knowledge of Marketo or another marketing automation platform (Marketo strongly preferred)
- Strong attention to detail and comfort with QA processes, checklists, and documentation
- Ability to follow established processes while also contributing to their continuous improvement
- Clear written communication skills for documentation and internal enablement
- Comfortable managing intake requests and collaborating with multiple stakeholders
- Experience supporting event marketing or webinar programs
- Familiarity with tokens, templates, and scalable program frameworks
- Experience working in a B2B marketing environment
- Exposure to change management or internal communications
Qualifications
Must Haves
- 1–3 years of experience in marketing operations, marketing automation, or campaign support
- Working knowledge of Marketo or another marketing automation platform (Marketo strongly preferred)
- Strong attention to detail and comfort with QA processes, checklists, and documentation
- Ability to follow established processes while also contributing to their continuous improvement
- Clear written communication skills for documentation and internal enablement
- Comfortable managing intake requests and collaborating with multiple stakeholders
Nice to Haves
- Experience supporting event marketing or webinar programs
- Familiarity with tokens, templates, and scalable program frameworks
- Experience working in a B2B marketing environment
- Exposure to change management or internal communications
Benefits
- Performance-based bonus
- Equity
- A generous benefits program