Summary
ConversionTeam is seeking a full-time remote CRO Analyst to advise eCommerce companies on strategies and tactics that increase revenue, profits, and conversion rates. The role involves researching customer behavior, creating data-backed recommendations, testing their impact, reporting results to clients, and collaborating with the team.
Responsibilities
- Gaining Insights about visitors’ purchasing habits and what would make them purchase more and more often
- In order to do that, you will need to conduct Analysis, User Testing, Polls, Surveys, Interviews, Focus Groups, etc. to discover the customers behaviors
- Leverage your experience, personality heuristics, and business knowledge to gain knowledge about how people are interacting with eCommerce sites
- Take advantage of opportunities based on impact to the site and difficulty to test/implement, and regularly maintain a backlog of opportunities
- Be updated with industry standards and emerging trends for fresh, impactful, and relevant recommendations
- Creating Data-Backed Recommendations based on the insights from research
- Prepares the requirements for each recommendation. These requirements must serve all of the many audiences (marketing, development, QA, etc.) that will be reviewing them, providing clarity through rough wireframes/mockups and clear written instructions
- Anticipates any key performance metrics required to report on the effectiveness of recommendations, and ensure non-standard tracking requirements are outlined for development
- Testing to determine the impact of your recommendations
- Tests/reports using A/B, MVT, Serial, etc. to learn if your recommendations have any impact
- Analyzes key audience and traffic segments in addition to overall impact
- Client Reporting & Communication
- Attends bi-weekly team meetings
- Serves as a point of contact for clients and will provide them with insightful monthly reports
- Generates ad hoc reports to answer the clients’ key business questions as necessary
- Team Collaboration
- Fosters an environment of open communication and collaboration by sharing project updates, recommendations, and concerns with the team
- Supports and mentors interns and new hires who may be assigned to your team
Skills
- High understanding of online business and marketing tactics
- Ability to multitask and stay organized under pressure
- Excellent communicator and team player
- 1+ years in actively and deliberately improving websites
- Experience with A/B Testing and Google Analytics
- Experience conducting market and audience research
- Experience with client management (Internal or External)
- Location Remote
- Employment Type Full-Time
- Minimum Experience >1 Year
Qualifications
Must Haves
- High understanding of online business and marketing tactics
- Ability to multitask and stay organized under pressure
- Excellent communicator and team player
- 1+ years in actively and deliberately improving websites
- Experience with A/B Testing and Google Analytics
- Experience conducting market and audience research
- Experience with client management (Internal or External)
- Location Remote
- Employment Type Full-Time
- Minimum Experience >1 Year
Benefits
- Fully remote position
- Mentorship by the Senior CRO Analyst to hone your skills and advance your career