Summary
DEPT® is a pioneering technology and marketing services company that creates integrated end-to-end digital experiences for brands. The Manager, SEO Content role manages client accounts and executes content strategies aligned with SEO/GEO goals, overseeing content creation, optimization, performance tracking, client communication, and process improvement.
Responsibilities
- Develop and implement content strategies for assigned accounts. Work closely with internal teams (SEO/GEO, design, development) to execute content strategies and ensure timely delivery
- Monitor content performance and optimize strategies based on data insights. Provide actionable recommendations to clients for improving content performance
- Independently manage a portfolio of medium to large client accounts, ensuring that content strategies align with SEO/GEO goals and client objectives. Serve as the primary point of contact for day-to-day client communications
- Provide regular performance updates and strategic recommendations to clients. Ensure transparent communication on deliverables, timelines, and progress
- Write, edit, and deliver high-quality content for various formats (blogs, landing pages, etc.), ensuring it meets client needs and SEO/GEO requirements
- Leverage AI tools and workflows to help produce content at scale, while maintaining quality, brand voice, and SEO/GEO standards. Contribute to refining and building out internal AI-assisted content systems and processes
- Work with internal teams to execute integrated content strategies. Ensure content is optimized for both SEO/GEO and user experience
- Identify and implement improvements to content creation processes, ensuring that workflows are efficient and scalable
Skills
- A minimum of 4 years of relevant work experience, with a strong background in content strategy, editorial oversight, and SEO/GEO best practices
- Proven ability to develop and guide content production across multiple client accounts, ensuring alignment with brand voice, search intent, and strategic goals
- Strong project management skills, capable of coordinating freelance writers and ensuring timely delivery of content assets
- Curiosity, flexibility, and eagerness to collaborate closely with cross-functional teams
- An interest in developing your expertise in managing client accounts and executing content strategies
- Abilityidentify opportunities for account growth, including upselling content services and collaborating with Senior Content Strategists to create actionable growth plans
Qualifications
Must Haves
- A minimum of 4 years of relevant work experience, with a strong background in content strategy, editorial oversight, and SEO/GEO best practices
- Proven ability to develop and guide content production across multiple client accounts, ensuring alignment with brand voice, search intent, and strategic goals
- Strong project management skills, capable of coordinating freelance writers and ensuring timely delivery of content assets
- Curiosity, flexibility, and eagerness to collaborate closely with cross-functional teams
- An interest in developing your expertise in managing client accounts and executing content strategies
- Abilityidentify opportunities for account growth, including upselling content services and collaborating with Senior Content Strategists to create actionable growth plans
Benefits
- Healthcare, Dental, and Vision coverage
- 401k plan, plus matching
- PTO
- Paid Company Holidays
- Parental Leave