Web Developer

Summary

Fleetio is a modern software platform that helps organizations manage their fleet operations. The company is seeking a Web Developer to maintain and implement marketing website experiences, build high-converting landing pages and funnels, and optimize web performance, SEO, accessibility, and conversion rates. The role involves collaborating cross-functionally from technical scoping through delivery while aligning web initiatives with business growth goals.

Responsibilities

• As a Web Developer on our Marketing Team, you’ll help shape and scale our most important marketing asset: the marketing website
• You’ll build and optimize high-converting web experiences with a strong focus on web performance, SEO, and conversion rates
• You’ll collaborate with partners across the company to plan and execute larger initiatives from technical scoping through delivery
• As a member of the website team, you’ll perform code reviews, support ongoing site maintenance, monitor accessibility and performance, and collaborate closely with partners across Content, Brand, and other teams to deliver high-quality web experiences

Skills

• 2+ years of professional web development experience
• Extensive experience building user-facing web applications with modern JavaScript frameworks (e.g., Next.js), including:
• Dynamic routing, data-fetching patterns, and rendering strategies (SSR, SSG, ISR, CSR)
• State management and front-end performance optimization
• Strong proficiency with modern CSS and styling approaches, including utility-first frameworks such as Tailwind CSS
• Experience building and customizing headless CMS solutions and integrating them into front-end applications
• Strong understanding of web performance best practices and their impact on SEO, Core Web Vitals, and conversion rates, with hands-on experience measuring and improving performance using browser tooling and real-world metrics
• Experience with modern front-end build tooling, including Webpack configuration, loaders, plugins, and build pipeline troubleshooting
• Experience planning projects end-to-end, including technical scoping, estimation, and task breakdown
• Strong experience with Git and collaborative workflows, including leading and participating in code reviews
• Strong ownership mindset with the ability to independently plan, prioritize, and deliver complex projects
• Excellent collaboration skills, working cross-functionally with Marketing, Design, Product, MOPs, Sales, and Engineering
• Comfortable mentoring other developers and providing clear, constructive feedback through code reviews
• Ability to communicate technical concepts effectively to both technical and non-technical stakeholders
• Strategic thinker who aligns technical decisions with business goals and customer acquisition outcomes
• Proficiency in Google Analytics, including setting up and mapping events, tracking and analyzing data, and using Google Search Console to connect SEO insights to website optimization decisions
• Ability to apply marketing goals and metrics to web builds, including attributing MQLs, SQLs, and pipeline impact to development work within the Revenue Marketing umbrella
• Personal interest in staying current with emerging tools, frameworks, and best practices in front-end development
• B2B SaaS experience preferred
• Familiarity with Sanity and GROQ is a plus

Qualifications

Must Haves

• 2+ years of professional web development experience
• Extensive experience building user-facing web applications with modern JavaScript frameworks (e.g., Next.js), including:
• Dynamic routing, data-fetching patterns, and rendering strategies (SSR, SSG, ISR, CSR)
• State management and front-end performance optimization
• Strong proficiency with modern CSS and styling approaches, including utility-first frameworks such as Tailwind CSS
• Experience building and customizing headless CMS solutions and integrating them into front-end applications
• Strong understanding of web performance best practices and their impact on SEO, Core Web Vitals, and conversion rates, with hands-on experience measuring and improving performance using browser tooling and real-world metrics
• Experience with modern front-end build tooling, including Webpack configuration, loaders, plugins, and build pipeline troubleshooting
• Experience planning projects end-to-end, including technical scoping, estimation, and task breakdown
• Strong experience with Git and collaborative workflows, including leading and participating in code reviews
• Strong ownership mindset with the ability to independently plan, prioritize, and deliver complex projects
• Excellent collaboration skills, working cross-functionally with Marketing, Design, Product, MOPs, Sales, and Engineering
• Comfortable mentoring other developers and providing clear, constructive feedback through code reviews
• Ability to communicate technical concepts effectively to both technical and non-technical stakeholders
• Strategic thinker who aligns technical decisions with business goals and customer acquisition outcomes
• Proficiency in Google Analytics, including setting up and mapping events, tracking and analyzing data, and using Google Search Console to connect SEO insights to website optimization decisions
• Ability to apply marketing goals and metrics to web builds, including attributing MQLs, SQLs, and pipeline impact to development work within the Revenue Marketing umbrella
• Personal interest in staying current with emerging tools, frameworks, and best practices in front-end development

Nice to Haves

• B2B SaaS experience preferred
• familiarity with Sanity and GROQ is a plus

Benefits

• Multiple health/dental coverage options (100% coverage for employee, 50% for family)
• Vision insurance
• Incentive stock options
• 401(k) match of 4%
• PTO - 4 weeks (increases at year two!)
• 12 company holidays + 2 floating holidays
• Parental leave - birthing parent (16 weeks paid) non-birthing (4 weeks paid)
• FSA & HSA options
• Short and long term disability (short term 100% paid)
• Community service funds
• Professional development funds
• Wellbeing fund - $150 quarterly
• Business expense stipend - $125 quarterly
• Mac laptop + new hire equipment stipend
• Fully stocked kitchen with tons of drinks & snacks (BHM only)
• Remote working friendly since 2012