Marketing AI Intern

Summary

G2 is a software marketplace that provides trusted insights from software users to help businesses make informed decisions. The Marketing AI Intern will help execute an organization-wide AI fluency roadmap, support marketing teams in embedding AI workflows, analyze assessment data, develop cross-team tools and playbooks, and assist with AI training rollout.

Responsibilities

• Recommend and draft Stage 1 deep-dives for remaining marketing functions, following the established starter/advanced prompt-pair and before/after time-savings format, with review and sign off from marketing leadership
• Validate use cases with team leads and get sign-off on deep-dive content
• Apply the roadmap's diagnostic "you're here when" signals and unlock conditions to identify what's blocking teams from reaching Stage 2, bringing findings to marketing leadership for prioritization
• Work with team leads to support embedding AI workflows into standard practice, not just one-off experimentation
• Track progress through self-assessment score movement and draftcase studies as proof points for leadership review
• Support leadership in identifying the team(s) with the highest readiness to advance to stage 3 by analyzing assessment data and surfacing readiness signals
• Contribute to scoping and help execute a cross-team tool or shared workflow with an adjacent function, under the direction of marketing leadership
• Document lessons learned into a repeatable playbook for future teams
• Support ongoing maintenance of the self-assessment tool and results dashboard
• Help design objective test questions to complement self-reported scores and counteract known self-assessment inflation
• Contribute to building out session materials for the 12-session AI fluency curriculum
• Help coordinate rollout logistics and gather feedback for iteration

Skills

• Strong written and verbal communication skills
• Demonstrated interest in AI tools and workflows — coursework, personal projects, or hands-on use count
• Organized, self-directed, and comfortable working across multiple workstreams and keeping projects on track with guidance from a manager
• Analytical mindset — comfortable interpreting assessment data and summarizing insights and recommendations for leadership
• Currently pursuing a degree in marketing, business, communications, or a related field
• Working AI fluency already in hand — regular, hands-on use of tools like ChatGPT, Claude, or similar across different tasks, not just casual or occasional use
• Working familiarity with the AI tools landscape — able to speak to the differences between general-purpose assistants, specialized tools, and emerging agentic workflows
• Eagerness to learn how AI tools apply differently across marketing functions like SEO, creative, and marketing ops, and ability to think concretely about workflow applications
• Experience with Google Sheets/Apps Script, Chart.js, or basic data dashboards
• Familiarity with marketing functions (content, demand gen, social, SEO, etc.) and how AI applies differently across them
• Prior internship or project experience involving training, enablement, or cross-functional projects
• Comfort with ambiguity — this role involves building playbooks as much as following them

Qualifications

Must Haves

• Strong written and verbal communication skills
• Demonstrated interest in AI tools and workflows — coursework, personal projects, or hands-on use count
• Organized, self-directed, and comfortable working across multiple workstreams and keeping projects on track with guidance from a manager
• Analytical mindset — comfortable interpreting assessment data and summarizing insights and recommendations for leadership
• Currently pursuing a degree in marketing, business, communications, or a related field
• Working AI fluency already in hand — regular, hands-on use of tools like ChatGPT, Claude, or similar across different tasks, not just casual or occasional use
• Working familiarity with the AI tools landscape — able to speak to the differences between general-purpose assistants, specialized tools, and emerging agentic workflows
• Eagerness to learn how AI tools apply differently across marketing functions like SEO, creative, and marketing ops, and ability to think concretely about workflow applications

Nice to Haves

• Experience with Google Sheets/Apps Script, Chart.js, or basic data dashboards
• Familiarity with marketing functions (content, demand gen, social, SEO, etc.) and how AI applies differently across them
• Prior internship or project experience involving training, enablement, or cross-functional projects
• Comfort with ambiguity — this role involves building playbooks as much as following them