Summary
I.M.P. is an independent concert promoter and event production company based in Bethesda, Md. The marketing internship provides a learning platform for participants to gain knowledge and experience in promoting live concerts and events, while assisting the marketing department in executing creative marketing campaigns.
Responsibilities
- Contributing to our marketing initiatives by researching histories, upcoming releases, press and interviews of our performers
- Review company social channels and websites with pertinent show information, biographies, and press photos
- Coordinate and maintain our street team calendar and activations
- Organize and install promotional posters and fliers at each of our venues
- Visit and mail retail partners to drop off marketing materials
- Creative writing and brainstorm ideas to market and promote upcoming shows (ticket giveaways, video content, etc
- Contribute to on-sale and maintenance marketing plans for the department (identifying potential promotional partners and affinity shows in the market)
- Attend I.M.P./ Merriweather concerts and assist with on-site presence by facilitating our Promotions booth
- Work within Ticketmaster’s backend to analyze and distribute sales reports, contact information, and genre targeting
- Proofing both physical and digital marketing collateral
- Capture content on-site at shows for social channels at least twice a month and create additional content as needed
- Update competitive show calendars
Skills
- Professional and positive attitude
- Open mind
- Willingness and desire to learn the ins and outs of concert promotions
Qualifications
Must Haves
- Professional and positive attitude
- Open mind
- Willingness and desire to learn the ins and outs of concert promotions