Event Sponsorship Sales Executive

Summary

Key Media is a global B2B media company that creates content and events connecting business leaders across multiple industries. The Event Sponsorship Sales Executive will generate sponsorship revenue for North American B2B events by selling sponsorship packages, managing the full sales cycle, developing client relationships, and growing new and existing accounts.

Responsibilities

• Drive the commercial development of a portfolio of face‑to‑face events
• Sell sponsorship packages for B2B events across the North American region
• Shape and refine sponsorship propositions to meet client objectives and hit ambitious revenue targets
• Work closely with internal teams (Events, Marketing, Content, and Production) to deliver stand‑out experiences for sponsors and delegates
• Selling sponsorship packages across a portfolio of high‑profile B2B events in North America
• Driving new business by identifying, prospecting, and converting sponsorship opportunities with senior decision‑makers
• Managing the full sales cycle – from lead generation and outreach through to pitching, negotiation, and closing
• Developing long‑term relationships with sponsorship clients via phone, virtual meetings, and in‑person interactions
• Tailoring sponsorship proposals and presentations to client objectives and budgets
• Managing and growing existing accounts while continually hunting for new revenue streams
• Applying Key Media’s sales methodology and maintaining accurate pipeline and activity records in CRM

Skills

• Experience: 1–2+ years of proven business sales experience – ideally in events or sponsorship sales, but we're also open to talent from media, advertising, partnerships, or similar B2B environments
• Sales Skills: Strong track record in prospecting, pitching, and closing deals, with confidence handling the full sales cycle
• Industry Interest: A keen interest in large‑scale festivals, entertainment, or corporate events – prior experience is a bonus but not mandatory
• Communication: Excellent written and verbal communication skills, with the ability to engage and present to senior stakeholders
• Tech‑Savvy: Comfortable using CRM systems and prospecting tools, and confident working in a data‑driven, target‑oriented environment
• Attitude: Enthusiastic, resilient, and results‑driven, with a genuine passion for the events industry and a willingness to learn fast

Qualifications

Must Haves

• Experience: 1–2+ years of proven business sales experience – ideally in events or sponsorship sales, but we're also open to talent from media, advertising, partnerships, or similar B2B environments
• Sales Skills: Strong track record in prospecting, pitching, and closing deals, with confidence handling the full sales cycle
• Industry Interest: A keen interest in large‑scale festivals, entertainment, or corporate events – prior experience is a bonus but not mandatory
• Communication: Excellent written and verbal communication skills, with the ability to engage and present to senior stakeholders
• Tech‑Savvy: Comfortable using CRM systems and prospecting tools, and confident working in a data‑driven, target‑oriented environment
• Attitude: Enthusiastic, resilient, and results‑driven, with a genuine passion for the events industry and a willingness to learn fast

Benefits

• Commission structure with strong earning potential
• Comprehensive health and dental benefits
• Flexible work: Remote with business travel
• E-learning and development support through LinkedIn Learning
• Confidential Employee Assistance Program (EAP) with free access to counselling
• Extra vacation: earn an additional paid vacation day for every year you’re with us
• One paid volunteer day each year to support a cause you care about
• Global career pathways, international travel opportunities, and exposure to senior stakeholders across multiple industries
• Rewards and recognition programs, including quarterly awards, vouchers, and travel incentives
• Travel Orange - work from anywhere in the world for up to 12 weeks of the year