Sales Development Associate

Summary

Marigold is a marketing technology company offering email, SMS, and marketing automation platforms. The Sales Development Associate is an entry-level, remote sales role focused on onboarding Campaign Monitor users, conducting outbound outreach to marketing agencies, qualifying opportunities, maintaining CRM records, and developing foundational prospecting skills.

Responsibilities

• Support prospects and new users through Campaign Monitor self-serve onboarding, helping them activate their account, launch a first campaign, and find early value in the platform
• Conduct outbound outreach - calls, emails, and social - to marketing agencies to introduce Campaign Monitor as a solution for their business and their clients
• Ask thoughtful questions to understand what a prospect is trying to accomplish, and share what you learn with the broader sales team
• Identify self-serve users and agency contacts whose needs point toward a larger opportunity, and route them to the appropriate Sales Development Representative or Account Executive
• Follow up on inbound sign-ups, trials, and marketing-generated leads with speed and consistency
• Maintain accurate CRM activity and contact records so the team has a clear picture of every conversation
• Participate actively in training, call reviews, role plays, and coaching sessions designed to build your prospecting and discovery skills
• Partner with Marketing, Customer Success, and Sales teammates to improve the self-serve and agency experience, sharing what you hear directly from users

Skills

• You're a recent graduate who is curious about people and energized by conversation
• You aren't intimidated by picking up the phone, and you'd rather learn by doing than wait until you feel fully ready
• When something doesn't go well, you want to know why - and you're eager for the feedback that helps you get better
• You're organized enough to manage a full day of outreach and follow-up, resilient enough to keep momentum after a string of no's, and motivated by clear goals
• You want a first job that teaches you a real, durable skill set, and you're looking for a team that will invest in that
• Bachelor's degree, completed within the past year. This role is intentionally designed as a first job out of school
• No professional sales experience required - we'll teach you the craft
• Strong written and verbal communication skills, and genuine comfort talking with people you haven't met
• Curiosity, a willingness to ask questions, and an interest in how businesses market themselves
• Organization, attention to detail, and the ability to manage a high volume of daily activity
• Coachability and a track record of putting feedback into practice - in academics, athletics, work, or activities
• Comfort learning new software tools quickly
• This position is eligible for hire in the following US states: Arizona, Florida, Georgia, Maryland, Massachusetts, Michigan, New Jersey, New York, North Carolina, Pennsylvania, Tennessee, Texas, and Virginia
• Internship or student work in university admissions or advancement, particularly calling prospective students, alumni, or donors
• Any experience in a role requiring outbound calling, fundraising, canvassing, or customer-facing conversations
• Campus leadership, athletics, or organizational roles that required persistence and self-direction
• Coursework, internships, or personal projects involving marketing, communications, or business
• Exposure to email marketing, social media marketing, or marketing agency work
• Familiarity with CRM platforms such as Salesforce

Qualifications

Must Haves

• You're a recent graduate who is curious about people and energized by conversation
• You aren't intimidated by picking up the phone, and you'd rather learn by doing than wait until you feel fully ready
• When something doesn't go well, you want to know why - and you're eager for the feedback that helps you get better
• You're organized enough to manage a full day of outreach and follow-up, resilient enough to keep momentum after a string of no's, and motivated by clear goals
• You want a first job that teaches you a real, durable skill set, and you're looking for a team that will invest in that
• Bachelor's degree, completed within the past year. This role is intentionally designed as a first job out of school
• No professional sales experience required - we'll teach you the craft
• Strong written and verbal communication skills, and genuine comfort talking with people you haven't met
• Curiosity, a willingness to ask questions, and an interest in how businesses market themselves
• Organization, attention to detail, and the ability to manage a high volume of daily activity
• Coachability and a track record of putting feedback into practice - in academics, athletics, work, or activities
• Comfort learning new software tools quickly
• This position is eligible for hire in the following US states: Arizona, Florida, Georgia, Maryland, Massachusetts, Michigan, New Jersey, New York, North Carolina, Pennsylvania, Tennessee, Texas, and Virginia

Nice to Haves

• Internship or student work in university admissions or advancement, particularly calling prospective students, alumni, or donors
• Any experience in a role requiring outbound calling, fundraising, canvassing, or customer-facing conversations
• Campus leadership, athletics, or organizational roles that required persistence and self-direction
• Coursework, internships, or personal projects involving marketing, communications, or business
• Exposure to email marketing, social media marketing, or marketing agency work
• Familiarity with CRM platforms such as Salesforce

Benefits

• Competitive benefits including medical, dental, and vision insurance; life, accident, and disability insurance; supplemental health benefits; FSA; EAP; and pet insurance.
• Generous time off (we call it Open Time Away), paid holidays, and a birthday benefit day off.
• Paid Volunteer Time.
• 401(k) plan with a company match on your contributions.
• Employee-centric and supportive remote work environment with flexibility.
• Support for life events, including paid parental leave.