Customer Onboarding Specialist

Summary

Motion is an AI-powered creative analytics platform that helps marketing teams understand and improve online advertising performance. The Customer Onboarding Specialist will support go-to-market activities by generating pipeline, executing targeted outreach, creating AI-powered campaign assets, and converting prospect responses into qualified meetings.

Responsibilities

• Flexing across GTM. You'll lean in across the full go-to-market motion depending on where the business needs you most
• Driving net-new pipeline. You'll go after high-fit mid-market accounts, both fresh ones and ones surfaced by signals in our CRM (e.g., trigger events, lookalikes to closed customers, lost deals worth another look, event attendees, and more)
• Working the lists with the team. We'll define the plays to run together. You’ll then execute and share what’s converting to help sharpen our targeting over time
• Writing outreach worth replying to. Emails, LinkedIn, follow-ups, cold-call openers: you'll craft messaging that adapts to the prospect and the signal
• Getting creative with AI. You won’t just send emails. You’ll use Motion’s internal AI product, Runneth, to create personalized assets for high-intent campaigns
• Turning replies into booked meetings. When someone responds, you’ll work closely with your manager to understand what they’re looking for, confirm they’re a strong fit, and move the conversation forward
• Treating prospects like future partners. Our best demos come from genuine, collaborative conversations, not transactional sales tactics

Skills

• **1-3 years of outbound or high-velocity sales experience**. Whether you've worked as an SDR, BDR, GTM specialist, sales engineer, customer onboarding specialist, or in a similar role, you've used phone, email, and LinkedIn to build pipeline and know what a successful outbound system looks like
• **An AI-native way of working**. Tools like Clay, Claude, ChatGPT, and automation are already part of your daily workflow, and you've earned opinions about what's worth the hype
• **Real sales craft**: You write outreach that gets replies
• You can diagnose, articulate, and fix what isn't working
• And you can do both of those things at scale without sacrificing quality
• **Commercial sharpness**. You can hold a credible, confident conversation and act as a trusted voice with growth and creative leaders at top DTC brands and agencies
• **High agency** and ambition. You're unafraid of the grind, set your own pace, own your numbers, and don't wait to be told what to do once you understand the goal
• **Adaptability**. You're comfortable operating in a fast-moving environment and can pivot quickly when priorities shift
• **Low ego and high care**. You're eager to learn, care deeply about the quality of your work, and don't let ego get in the way of improving
• **🌎 A note on location**: we're looking to hire someone based in Canada or the United States, ideally in the Eastern Time Zone, but are open to exceptional candidates in other locations

Qualifications

Must Haves

• **1-3 years of outbound or high-velocity sales experience**. Whether you've worked as an SDR, BDR, GTM specialist, sales engineer, customer onboarding specialist, or in a similar role, you've used phone, email, and LinkedIn to build pipeline and know what a successful outbound system looks like
• **An AI-native way of working**. Tools like Clay, Claude, ChatGPT, and automation are already part of your daily workflow, and you've earned opinions about what's worth the hype
• **Real sales craft**: You write outreach that gets replies
• You can diagnose, articulate, and fix what isn't working
• And you can do both of those things at scale without sacrificing quality
• **Commercial sharpness**. You can hold a credible, confident conversation and act as a trusted voice with growth and creative leaders at top DTC brands and agencies
• **High agency** and ambition. You're unafraid of the grind, set your own pace, own your numbers, and don't wait to be told what to do once you understand the goal
• **Adaptability**. You're comfortable operating in a fast-moving environment and can pivot quickly when priorities shift
• **Low ego and high care**. You're eager to learn, care deeply about the quality of your work, and don't let ego get in the way of improving

Nice to Haves

• **🌎 A note on location**: we're looking to hire someone based in Canada or the United States, ideally in the Eastern Time Zone, but are open to exceptional candidates in other locations

Benefits

• Equity for all
• Health benefits from day one
• A monthly health & wellness stipend
• 20 days of PTO
• A $1,500 work-from-home stipend
• Home internet bill covered
• Remote-first with hybrid flexibility
• Optional office spaces in Toronto, Montréal, Vancouver, and Porto
• Team members are encouraged to experiment with any AI tools they'd like, without worrying about token limits
• Company-wide retreat at least once a year