Market Development Analyst

Summary

Network Connex is seeking a Market Development Analyst to support commercial growth and go-to-market strategy. The role delivers market intelligence, customer analysis, market-sizing assessments, business cases, and actionable recommendations across Commercial Development, Sales, Marketing, Finance, Estimating, and Operations.

Responsibilities

• Research and assess target geographies, customer segments, vertical markets, service lines, and adjacent growth opportunities
• Monitor customer investment plans, industry trends, competitive activity, infrastructure demand, and regional growth indicators
• Develop total addressable market, serviceable market, whitespace, customer concentration, and market-attractiveness analyses
• Evaluate market size, growth potential, competitive intensity, buyer needs, barriers to entry, and commercial fit
• Maintain current market intelligence using internal data, industry sources, customer information, and third-party research
• Identify emerging opportunities and risks that may affect commercial priorities, pipeline, revenue, or market positioning
• Support business cases for new-market entry, customer expansion, strategic partnerships, and service-line growth
• Analyze revenue potential, margin considerations, customer demand, competitive positioning, resource requirements, and execution dependencies
• Develop market-entry recommendations, opportunity prioritization frameworks, and scenario analyses for leadership review
• Partner with Finance, Estimating, and Operations to validate commercial assumptions and assess financial and operational feasibility
• Document key assumptions, decision criteria, risks, sensitivities, and recommended actions
• Partner with Commercial Development, Sales, and Marketing to define target accounts, customer segments, value propositions, and go-to-market priorities
• Analyze customer and opportunity data to identify pipeline gaps, cross-selling opportunities, new-logo prospects, and market coverage needs
• Support account planning, territory planning, strategic pursuits, and commercial reviews with fact-based insights
• Prepare executive-ready dashboards, scorecards, presentations, market readouts, and decision materials
• Track approved commercial initiatives, market-entry assumptions, milestones, and results to support ongoing evaluation
• Maintain standardized commercial-development tools, definitions, data sources, templates, and documentation
• Perform ad hoc analyses in support of growth planning, annual operating plans, customer strategy, and leadership requests

Skills

• Bachelor's degree in business, finance, economics, marketing, strategy, analytics, or a related field
• Two (2) to five (5) years of experience in commercial development, market intelligence, corporate strategy, business analytics, sales operations, consulting, or a related function
• Experience conducting market research, customer or competitive analysis, market sizing, and business-case development
• Experience preparing data-driven recommendations and presentations for business leaders
• Advanced proficiency with Microsoft Excel and PowerPoint
• Strong market research, quantitative analysis, and data-interpretation skills
• Commercial acumen and understanding of customer, revenue, pipeline, margin, and competitive drivers
• Ability to translate complex market and customer information into concise, decision-ready insights
• Ability to structure business cases, market-sizing analyses, scorecards, dashboards, and executive presentations
• Strong written, verbal, presentation, and stakeholder-management skills
• Intellectual curiosity and the ability to identify patterns, test assumptions, and ask commercially relevant questions
• Strong attention to detail, data integrity, organization, and documentation
• Ability to manage multiple priorities and collaborate across Commercial Development, Sales, Marketing, Finance, Estimating, and Operations
• Ability to exercise sound judgment and maintain confidential commercial and customer information
• Up to 15% travel may be required based on customer, market, industry-event, and business needs
• Experience in digital infrastructure, data centers, telecommunications, broadband, construction services, engineering, or another complex business-to-business market
• Experience with customer relationship management data, pipeline analytics, market intelligence platforms, Power BI, Tableau, or similar tools
• Experience supporting go-to-market planning, account segmentation, growth strategy, or new-market evaluation
• Familiarity with financial modeling, revenue forecasting, pricing, or profitability analysis

Qualifications

Must Haves

• Bachelor's degree in business, finance, economics, marketing, strategy, analytics, or a related field
• Two (2) to five (5) years of experience in commercial development, market intelligence, corporate strategy, business analytics, sales operations, consulting, or a related function
• Experience conducting market research, customer or competitive analysis, market sizing, and business-case development
• Experience preparing data-driven recommendations and presentations for business leaders
• Advanced proficiency with Microsoft Excel and PowerPoint
• Strong market research, quantitative analysis, and data-interpretation skills
• Commercial acumen and understanding of customer, revenue, pipeline, margin, and competitive drivers
• Ability to translate complex market and customer information into concise, decision-ready insights
• Ability to structure business cases, market-sizing analyses, scorecards, dashboards, and executive presentations
• Strong written, verbal, presentation, and stakeholder-management skills
• Intellectual curiosity and the ability to identify patterns, test assumptions, and ask commercially relevant questions
• Strong attention to detail, data integrity, organization, and documentation
• Ability to manage multiple priorities and collaborate across Commercial Development, Sales, Marketing, Finance, Estimating, and Operations
• Ability to exercise sound judgment and maintain confidential commercial and customer information
• Up to 15% travel may be required based on customer, market, industry-event, and business needs

Nice to Haves

• Experience in digital infrastructure, data centers, telecommunications, broadband, construction services, engineering, or another complex business-to-business market
• Experience with customer relationship management data, pipeline analytics, market intelligence platforms, Power BI, Tableau, or similar tools
• Experience supporting go-to-market planning, account segmentation, growth strategy, or new-market evaluation
• Familiarity with financial modeling, revenue forecasting, pricing, or profitability analysis

Benefits

• Compensation and benefits that are an investment in your career, financial future, and overall well-being
• A comprehensive benefits package designed to support your physical, mental, and financial health; you can begin participating in our programs on the first of the month following your start date.
• Vanguard 401(k) plan, with immediate vesting and a generous company match
• 10 paid company holidays
• A generous PTO accrual schedule
• Access to discounts on useful products and services