Influencer Manager

Summary

NewGen is a global social creative and creator agency that partners with leading brands and creators to drive cultural impact. The Influencer Manager will lead end-to-end influencer and creator campaign delivery, including casting, contracting, content review, posting, creator relationship management, coordination, and performance reporting.

Responsibilities

• Manage end-to-end campaign delivery – Own briefing, casting, contracting, content review, posting, and reporting, keeping every workstream on track and on time
• Source and vet creators – Identify and evaluate influencers and creators against brief requirements, from micro to top-tier talent
• Own day-to-day creator relationships – Communicate with creators, agents, and managers to keep partnerships smooth, professional, and on schedule
• Support negotiations and contracting – Assist with fee negotiations, usage rights, and contract terms, working within agreed budgets
• Coordinate across teams – Partner with strategy, creative, and account teams to keep influencer workstreams integrated into the wider campaign
• Report on performance – Track and report on campaign delivery and performance metrics for internal and client review

Skills

• * 4–5+ years' experience in influencer marketing or creator partnerships, agency or brand-side
• * Experience managing influencer campaigns end-to-end, from casting through to reporting
• * Strong existing relationships with creators, agents, and talent managers
• * Confidence negotiating fees, usage rights, and contract terms
• * Comfortable using influencer and project management tools/platforms
• * Strong organisational skills and the ability to manage multiple workstreams under tight timelines
• * A collaborative mindset and the ability to get up to speed quickly
• Location: New York, NY preferred (hybrid); fully remote considered only for exceptionally qualified, US-based candidates
• Location: New York, NY (hybrid, preferred) – exceptional candidates outside NY considered for fully remote (US-based only)

Qualifications

Must Haves

• * 4–5+ years' experience in influencer marketing or creator partnerships, agency or brand-side
• * Experience managing influencer campaigns end-to-end, from casting through to reporting
• * Strong existing relationships with creators, agents, and talent managers
• * Confidence negotiating fees, usage rights, and contract terms
• * Comfortable using influencer and project management tools/platforms
• * Strong organisational skills and the ability to manage multiple workstreams under tight timelines
• * A collaborative mindset and the ability to get up to speed quickly

Nice to Haves

• Location: New York, NY preferred (hybrid); fully remote considered only for exceptionally qualified, US-based candidates
• Location: New York, NY (hybrid, preferred) – exceptional candidates outside NY considered for fully remote (US-based only)

Benefits

• Hybrid work in New York, NY; fully remote work considered for exceptionally qualified, US-based candidates