Summary
PartnerCentric is a performance marketing agency helping brands accelerate growth through affiliate marketing, creator and influencer marketing, strategic partnerships, AI visibility, and emerging digital channels. The Account Manager, Performance Marketing will serve as a strategic client partner, manage affiliate and performance marketing programs, lead integrated campaigns, analyze performance, and identify growth opportunities. The role also requires cross-functional collaboration and the use of AI to improve strategy, execution, and client outcomes.
Responsibilities
- Serve as the primary point of contact and strategic partner for a portfolio of performance marketing clients
- Develop account strategies aligned with client business objectives, growth goals, budgets, and KPIs
- Lead client meetings, planning sessions, performance reviews, and presentations
- Build trusted relationships across client organizations and develop a strong understanding of each client’s business
- Translate client goals into actionable performance marketing strategies and recommendations
- Proactively identify risks, opportunities, and emerging trends that could impact client programs
- Communicate performance, recommendations, challenges, and next steps clearly and confidently
- Partner with internal teams to ensure an exceptional and consistent client experience
- Own day-to-day strategy and management of affiliate and partnership marketing programs
- Recruit, activate, optimize, and grow high-value publisher and partner relationships
- Expand programs across traditional affiliates, commerce content publishers, loyalty partners, technology partners, creators, influencers, and emerging partnership opportunities
- Develop strategies that drive sustainable revenue growth, customer acquisition, and program efficiency
- Evaluate partner and placement performance and recommend opportunities for optimization
- Develop and execute testing strategies across publishers, placements, commission structures, creative, and partnership models
- Stay informed on affiliate industry trends, platform developments, publisher opportunities, and competitive activity
- Bring relevant partnership and optimization opportunities proactively to clients
- Develop strategies connecting affiliate marketing with creator and influencer marketing, content, paid social, performance PR, AI Visibility, and strategic partnerships
- Collaborate with internal subject-matter experts to develop cohesive, multi-channel client recommendations
- Identify opportunities to maximize the value of creator content, publisher relationships, strategic partnerships, and performance-driven campaigns
- Help clients understand how affiliate, creator, content, partnerships, and emerging channels can work together rather than operating as siloed initiatives
- Identify opportunities to introduce clients to additional PartnerCentric capabilities that align with their business needs
- Support the execution of integrated campaigns and initiatives across teams
- Manage campaigns from planning and launch through ongoing optimization and reporting
- Monitor performance against client KPIs, budgets, forecasts, and growth objectives
- Analyze campaign and program data and translate findings into clear, actionable recommendations
- Identify performance trends, risks, and opportunities and proactively recommend next steps
- Develop testing plans and optimization strategies designed to improve performance
- Partner with Data & Insights and internal specialists to address attribution, tracking, reporting, and measurement needs
- Ensure projects and campaigns are delivered on time, on budget, and aligned with client expectations
- Continuously test, learn, and optimize based on performance data and market insights
- Identify opportunities to grow client programs, partnerships, budgets, and services
- Develop recommendations that connect growth opportunities to specific client needs and objectives
- Identify opportunities across Affiliate, Creator & Influencer, AI Visibility, and other PartnerCentric capabilities
- Support renewal and expansion conversations by demonstrating program performance, strategic value, and future opportunities
- Help clients evaluate new publishers, partnership models, campaigns, and emerging performance marketing opportunities
- Contribute to client retention and Net Revenue Retention through strong account management and proactive program development
- Leverage AI to improve research, reporting, client communications, campaign execution, and strategic recommendations
- Use AI and emerging technology to surface performance insights and opportunities more efficiently
- Identify repetitive workflows that can be streamlined or improved through technology
- Experiment with new AI tools and applications and share successful approaches with the broader team
- Collaborate closely with Client Services, Partnerships, Data & Insights, Creator & Influencer, AI Visibility, Marketing, Product, and other internal teams
- Share industry insights, client learnings, successful strategies, and new opportunities with teammates
- Recommend improvements to internal processes, documentation, workflows, and client deliverables
- Contribute to the continued evolution of PartnerCentric’s services and ways of working
Skills
- 3–6+ years of experience in affiliate marketing, partnership marketing, performance marketing, or related disciplines, preferably within an agency environment
- Experience managing client relationships and affiliate or performance marketing programs
- Strong understanding of affiliate marketing strategy, publishers, networks, tracking, commission structures, and optimization
- Experience or exposure across additional performance marketing disciplines such as influencer marketing, creator partnerships, content marketing, paid social, performance PR, or strategic partnerships
- Proven ability to develop and execute strategies that drive measurable program and revenue growth
- Strong analytical skills with the ability to translate performance data into clear, actionable recommendations
- Experience presenting performance results, recommendations, and strategic ideas to client stakeholders
- Strong written, verbal, presentation, and relationship-building skills
- Ability to independently manage multiple accounts, projects, deadlines, and priorities in a fast-paced, remote environment
- Proactive and entrepreneurial mindset with a willingness to identify opportunities and turn ideas into action
- Passion for innovation and eagerness to leverage AI to improve productivity, strategy, and client outcomes
- Experience with affiliate platforms such as Impact, CJ, Partnerize, Rakuten, ShareASale, Awin, or similar
- Experience with marketing analytics and reporting tools used to evaluate program performance and identify optimization opportunities
- Bachelor's degree in Marketing, Business, Communications, or equivalent professional experience
- This is a remote position, but candidates must reside and physically perform the work within the United States
- We are only considering applicants who possess unrestricted, independent work authorization that does not now, or in the future, require employer sponsorship
- Experience working within an affiliate, performance marketing, digital marketing, or integrated marketing agency
- Experience supporting ecommerce, retail, finance, travel, technology, or other performance-driven brands
- Experience across creator and influencer marketing, content partnerships, paid social, performance PR, or strategic partnerships
- Experience developing or executing integrated strategies across multiple performance marketing channels
- Familiarity with attribution, incrementality, forecasting, budgeting, and performance measurement
- Experience supporting client renewals, account expansion, or upsell opportunities
- Familiarity with AI-assisted research, analysis, reporting, and client strategy workflows
- Interest in emerging partnership models and the evolving performance marketing landscape
Qualifications
Must Haves
- 3–6+ years of experience in affiliate marketing, partnership marketing, performance marketing, or related disciplines, preferably within an agency environment
- Experience managing client relationships and affiliate or performance marketing programs
- Strong understanding of affiliate marketing strategy, publishers, networks, tracking, commission structures, and optimization
- Experience or exposure across additional performance marketing disciplines such as influencer marketing, creator partnerships, content marketing, paid social, performance PR, or strategic partnerships
- Proven ability to develop and execute strategies that drive measurable program and revenue growth
- Strong analytical skills with the ability to translate performance data into clear, actionable recommendations
- Experience presenting performance results, recommendations, and strategic ideas to client stakeholders
- Strong written, verbal, presentation, and relationship-building skills
- Ability to independently manage multiple accounts, projects, deadlines, and priorities in a fast-paced, remote environment
- Proactive and entrepreneurial mindset with a willingness to identify opportunities and turn ideas into action
- Passion for innovation and eagerness to leverage AI to improve productivity, strategy, and client outcomes
- Experience with affiliate platforms such as Impact, CJ, Partnerize, Rakuten, ShareASale, Awin, or similar
- Experience with marketing analytics and reporting tools used to evaluate program performance and identify optimization opportunities
- Bachelor's degree in Marketing, Business, Communications, or equivalent professional experience
- This is a remote position, but candidates must reside and physically perform the work within the United States
- We are only considering applicants who possess unrestricted, independent work authorization that does not now, or in the future, require employer sponsorship
Nice to Haves
- Experience working within an affiliate, performance marketing, digital marketing, or integrated marketing agency
- Experience supporting ecommerce, retail, finance, travel, technology, or other performance-driven brands
- Experience across creator and influencer marketing, content partnerships, paid social, performance PR, or strategic partnerships
- Experience developing or executing integrated strategies across multiple performance marketing channels
- Familiarity with attribution, incrementality, forecasting, budgeting, and performance measurement
- Experience supporting client renewals, account expansion, or upsell opportunities
- Familiarity with AI-assisted research, analysis, reporting, and client strategy workflows
- Interest in emerging partnership models and the evolving performance marketing landscape
Benefits
- Potential for quarterly performance-based incentive awards
- Comprehensive medical, dental, and vision insurance
- 401(k) with company match
- Flexible remote work
- Ongoing professional development and career growth opportunities
- Generous Flex Day policy and company-wide holidays
- Access to cutting-edge AI tools and technology