Business Development Representative

Summary

Phoenix is an autonomous commerce platform for direct-to-consumer founders that unifies storefronts, checkout, payments, and operations with AI agents. The Business Development Representative will generate and qualify pipeline among high-risk DTC merchants, conduct discovery conversations, diagnose business pain, and partner with Account Executives, Marketing, Product, and Client Success.

Responsibilities

• Build and maintain target account lists across several DTC verticals including nutraceuticals, supplements, skincare, clothing, accessories and subscription or continuity offers
• Prospect merchants at $150K+ in monthly revenue across cold calls, email, LinkedIn, SMS, and industry communities
• Research every account before outreach: offer type, funnel structure, checkout stack, ad channels, and visible operational pain
• Maintain the consistent daily and weekly activity that produces predictable pipeline
• Test, measure, and iterate on messaging, sequences, and channel mix rather than running the same play indefinitely
• Run genuine first discovery conversations, not meeting-setting calls
• Qualify against clear criteria: volume, business model, current stack, processing setup, growth constraints, timing, and decision process
• Diagnose specific pain: declined transactions, chargeback exposure, checkout conversion loss, stockouts, fulfillment breakdowns, and fragmented tooling
• Document findings so the Account Executive walks into a fully briefed second call
• Disqualify quickly and honestly when Phoenix is not the right fit
• Develop real command of direct response commerce: offer structures, upsells, subscriptions, LTV, CAC, and margin
• Understand how Phoenix's storefront, checkout, payments, and operations layers solve those problems specifically
• Hold credible conversations with founders, heads of ecommerce, and operations leaders
• Bring competitive and market intelligence back to Sales, Marketing, and Product
• Keep CRM data accurate, current, and complete
• Own your reporting on activity, conversion rates, and pipeline contribution
• Partner with Account Executives on account strategy and clean hand-offs
• Contribute to the sales playbook, sequences, and enablement material as the motion matures

Skills

• 3+ years in sales development
• Demonstrated record of consistently generating qualified pipeline and meeting or exceeding quota
• Ability to run a discovery conversation and uncover business pain, not simply book a meeting
• Excellent written communication — you can write cold email that earns replies
• Strong phone presence and genuine comfort with high-volume cold calling
• Working command of CRM and outreach tooling such as HubSpot
• Ability to research accounts and personalize outreach at volume
• Business acumen strong enough to hold a substantive conversation with a founder or operator
• Resilience, self-direction, and coachability in a fast-moving environment
• Experience selling into ecommerce, DTC, direct response, payments, or SaaS
• Familiarity with Shopify, WooCommerce, ClickFunnels, Checkout Champ, Konnektive, Sticky.io, or similar platforms
• Understanding of high-risk merchant categories and the processing challenges they face
• Experience selling to founder-led businesses and owner-operators
• Experience at an early-stage or high-growth company where the playbook was still being written
• Track record of building an outbound motion from scratch rather than inheriting one
• Experience carrying a pipeline or revenue-influenced quota rather than a pure meetings quota

Qualifications

Must Haves

• 3+ years in sales development
• Demonstrated record of consistently generating qualified pipeline and meeting or exceeding quota
• Ability to run a discovery conversation and uncover business pain, not simply book a meeting
• Excellent written communication — you can write cold email that earns replies
• Strong phone presence and genuine comfort with high-volume cold calling
• Working command of CRM and outreach tooling such as HubSpot
• Ability to research accounts and personalize outreach at volume
• Business acumen strong enough to hold a substantive conversation with a founder or operator
• Resilience, self-direction, and coachability in a fast-moving environment

Nice to Haves

• Experience selling into ecommerce, DTC, direct response, payments, or SaaS
• Familiarity with Shopify, WooCommerce, ClickFunnels, Checkout Champ, Konnektive, Sticky.io, or similar platforms
• Understanding of high-risk merchant categories and the processing challenges they face
• Experience selling to founder-led businesses and owner-operators
• Experience at an early-stage or high-growth company where the playbook was still being written
• Track record of building an outbound motion from scratch rather than inheriting one
• Experience carrying a pipeline or revenue-influenced quota rather than a pure meetings quota