Summary
Really Great Reading is a literacy-focused company that develops products, training, and materials based on the Science of Reading. The Marketing Operations Manager owns HubSpot administration, email health, technical campaign execution, reporting, automation, and processes that support reliable marketing programs.
Responsibilities
- HubSpot administration. Own HubSpot configuration, properties, lists, user permissions, data hygiene, and marketing integrations
- Email health and deliverability. Monitor sender reputation, email authentication (SPF, DKIM, DMARC), and list hygiene, and resolve deliverability issues before they affect campaigns
- Consent and compliance. Maintain subscription types, consent workflows, and opt-out handling in line with applicable email and privacy regulations
- Lifecycle and sequence builds. Build nurture, lifecycle, customer communication, and sales sequence templates in HubSpot from briefs provided by Product Marketing and campaign owners
- Technical campaign execution. Build emails, forms, workflows, and landing page components, and run QA so campaigns launch on schedule
- Reporting implementation. Build dashboards and reports to Growth requirements, and keep campaign and attribution data clean and consistent
- Build intake and process. Maintain campaign build templates, intake, and QA checklists, so requests arrive complete and ship predictably
- Automation and efficiency. Implement automation and AI-assisted workflows that reduce manual campaign, operational, and reporting work
Skills
- Bachelor's degree in marketing, business, or a related field, or equivalent professional experience
- 3–5 years of experience in marketing operations, HubSpot administration, or lifecycle marketing
- Hands-on HubSpot experience with workflows, lists, properties, forms, and email
- Working knowledge of email deliverability and authentication
- Experience building automated nurture or lifecycle programs
- Reporting and attribution literacy, including building dashboards and troubleshooting data issues
- Strong QA habits and the ability to manage several campaign builds at once
- Clear communication skills and the ability to work effectively with non-technical partners
- HubSpot certifications, such as Marketing Hub or Operations Hub
- Experience with consent management and email and privacy regulations
- Experience with integration or automation tools such as Zapier or Make, or with AI-assisted workflows
- Basic HTML and CSS for email and landing page troubleshooting
- K–12 education, EdTech, or B2B experience with long sales cycles
Qualifications
Must Haves
- Bachelor's degree in marketing, business, or a related field, or equivalent professional experience
- 3–5 years of experience in marketing operations, HubSpot administration, or lifecycle marketing
- Hands-on HubSpot experience with workflows, lists, properties, forms, and email
- Working knowledge of email deliverability and authentication
- Experience building automated nurture or lifecycle programs
- Reporting and attribution literacy, including building dashboards and troubleshooting data issues
- Strong QA habits and the ability to manage several campaign builds at once
- Clear communication skills and the ability to work effectively with non-technical partners
Nice to Haves
- HubSpot certifications, such as Marketing Hub or Operations Hub
- Experience with consent management and email and privacy regulations
- Experience with integration or automation tools such as Zapier or Make, or with AI-assisted workflows
- Basic HTML and CSS for email and landing page troubleshooting
- K–12 education, EdTech, or B2B experience with long sales cycles
Benefits
- Competitive 401(k) with company matching
- Comprehensive Medical, Dental, and Vision insurance
- Paid Time Off to support rest, renewal, and life outside of work
- Employee Discount Program and partner savings
- Ongoing professional development and learning investment
- Wellness initiatives designed to support physical, mental, and emotional well-being
- Evolving benefits shaped by team member voice and values
- Fully remote role