GTM AI Analyst

Summary

Sovos is a global provider of tax, compliance, and trust solutions that helps businesses navigate complex regulatory requirements. The GTM AI Analyst will own and coordinate the technology portfolio supporting the go-to-market organization, optimizing tools, AI capabilities, workflows, and automation to improve productivity and measurable business outcomes. The role partners with cross-functional business and technical teams to define requirements, implement solutions, support adoption, and ensure responsible technology use.

Responsibilities

• Define the GTM technology strategy and roadmap based on business priorities, productivity opportunities, and evolving organizational needs; assess the current portfolio for capability gaps, duplication, and underutilized functionality
• Translate GTM productivity challenges into clear business and functional requirements; evaluate available tools, modules, AI capabilities, and automation options; develop business cases; and recommend solutions that deliver the greatest operational value and return on investment
• Partner with Sales Operations, IT, system administrators, Security, and vendors to translate approved technology decisions into implementation requirements and validate that delivered solutions meet intended business outcomes
• Identify repeatable GTM activities that can be improved through generative AI, workflow automation, intelligent assistants, and other emerging capabilities; prototype solutions, document requirements, coordinate testing, and support responsible rollout
• Analyze seller and team workflows to identify unnecessary steps, duplicate work, disconnected tools, adoption barriers, and opportunities to simplify or automate processes
• Gather and document business requirements, user stories, process flows, dependencies, and expected outcomes; coordinate with technical teams and vendors through testing, deployment, and adoption
• Develop practical user guidance, training materials, office hours, launch communications, and adoption plans; gather feedback and reinforce standard ways of working
• Partner with IT, Security, Legal, Privacy, and Data teams to ensure tools and AI use cases follow approved standards for access, data handling, compliance, model use, and responsible deployment
• Define and track adoption, utilization, time savings, user satisfaction, process performance, and business impact; provide regular reporting and recommendations to GTM leadership
• Build strong working relationships across the GTM organization, balancing user needs, strategic priorities, system constraints, budget considerations, and enterprise standards

Skills

• Three or more years of experience in Revenue Operations, Sales Operations, Marketing Operations, Customer Success Operations, business systems, business analysis, or a related GTM function
• Hands-on experience supporting, administering, implementing, or optimizing Software as a Service (SaaS) business tools
• Demonstrated ability to document end-to-end business processes, identify gaps and inefficiencies, and translate business needs into clear requirements and technology-enabled solutions
• Working knowledge of Salesforce and common GTM technology categories such as sales engagement, enablement, conversation intelligence, forecasting, data enrichment, customer success, analytics, or productivity platforms
• Demonstrated experience improving processes, supporting technology adoption, and coordinating work across business and technical stakeholders
• Strong analytical skills, attention to detail, documentation discipline, and the ability to manage multiple priorities
• Clear written and verbal communication skills, including the ability to explain technical concepts in business terms
• Experience with global, matrixed, or multi-product go-to-market organizations
• Understanding of data integrations, application programming interfaces (APIs), identity/access concepts, data quality, and systems governance
• Experience supporting vendor evaluations or technology business cases
• Familiarity with agile delivery practices, project management, or change management methods
• Experience using generative AI, copilots, workflow automation, or low-code/no-code platforms in a business environment

Qualifications

Must Haves

• Three or more years of experience in Revenue Operations, Sales Operations, Marketing Operations, Customer Success Operations, business systems, business analysis, or a related GTM function
• Hands-on experience supporting, administering, implementing, or optimizing Software as a Service (SaaS) business tools
• Demonstrated ability to document end-to-end business processes, identify gaps and inefficiencies, and translate business needs into clear requirements and technology-enabled solutions
• Working knowledge of Salesforce and common GTM technology categories such as sales engagement, enablement, conversation intelligence, forecasting, data enrichment, customer success, analytics, or productivity platforms
• Demonstrated experience improving processes, supporting technology adoption, and coordinating work across business and technical stakeholders
• Strong analytical skills, attention to detail, documentation discipline, and the ability to manage multiple priorities
• Clear written and verbal communication skills, including the ability to explain technical concepts in business terms

Nice to Haves

• Experience with global, matrixed, or multi-product go-to-market organizations
• Understanding of data integrations, application programming interfaces (APIs), identity/access concepts, data quality, and systems governance
• Experience supporting vendor evaluations or technology business cases
• Familiarity with agile delivery practices, project management, or change management methods
• Experience using generative AI, copilots, workflow automation, or low-code/no-code platforms in a business environment

Benefits

• Flexible Time-Off
• Comprehensive Health, Dental and Vision benefits
• 401(k) with employee sponsored match
• Bi-Weekly Meeting Free Days
• Mentoring Programs
• Globally recognized Training and Development programs
• Tuition Reimbursement
• Time off to Volunteer
• Charitable Giving Match