Community Manager (simisienna)

Summary

UJUU is an eCommerce platform and brand development studio that connects underserved consumers to emerging designers and brands. The Community Manager will oversee social media and email/SMS accounts, create engaging content, and maintain brand voice while driving customer engagement and web traffic.

Responsibilities

• Oversee management of Instagram, Facebook, Pinterest, Twitter & TikTok properties
• Create, maintain, and update our brand social media as necessary
• Organize and participate in events to build community and boost brand awareness
• Perform research on current benchmark trends and audience preferences
• Design and implement social media strategy to align with business goals
• Set specific objectives and report on ROI
• Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news)
• Monitor SEO and web traffic metrics
• Collaborate with other teams, like marketing, sales and customer service to ensure brand consistency
• Communicate with followers, respond to queries in a timely manner and monitor customer reviews
• Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout)
• Suggest and implement new features to develop brand awareness, like promotions and competitions
• Remain up-to-date with current technologies and trends in social media, design tools and applications
• Create and distribute platform appropriate memes and playful images that capture our brand voice and aesthetic
• Responding to comments and customer queries in a timely manner
• Build relationships with customers, potential customers, industry professionals and journalists
• Gather feedback and translate insights gleaned from daily and frequent communication with our community members across social to our marketing, customer experience, and operations teams

Skills

• Proven work experience as a community manager, particularly across socials for brands
• Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and writing an email newsletter)
• Ability to identify and track relevant community metrics (e.g. repeat attendance at events)
• Ability to identify target audience preferences and trends
• Solid knowledge of SEO, keyword research and Google Analytics
• Excellent written communication and copywriting skills
• Data-driven with working knowledge of data analysis and performance metrics
• Ability to interpret website traffic and online customer engagement metrics
• Knowledge of online marketing and marketing channels
• Knowledge of digital technology trends
• Familiarity with web design
• Attention to detail and ability to multitask
• Energetic, mature, empathetic and positive person who is self-driven and can work independently

Qualifications

Must Haves

• Proven work experience as a community manager, particularly across socials for brands
• Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and writing an email newsletter)
• Ability to identify and track relevant community metrics (e.g. repeat attendance at events)
• Ability to identify target audience preferences and trends
• Solid knowledge of SEO, keyword research and Google Analytics
• Excellent written communication and copywriting skills
• Data-driven with working knowledge of data analysis and performance metrics
• Ability to interpret website traffic and online customer engagement metrics
• Knowledge of online marketing and marketing channels
• Knowledge of digital technology trends
• Familiarity with web design
• Attention to detail and ability to multitask
• Energetic, mature, empathetic and positive person who is self-driven and can work independently