Campaign Manager - Programmatic

Summary

Veritone is seeking a Campaign Manager to design, launch, manage, and optimize programmatic recruitment advertising campaigns. The role focuses on media spend allocation, performance monitoring, data analysis, A/B testing, client communication, and providing strategic recommendations to improve campaign and funnel conversion performance.

Responsibilities

• Design, launch, and manage end-to-end programmatic recruitment ad campaigns across job media networks
• Allocate and optimize monthly ad spend to hit performance targets, dynamically adjusting bidding strategies based on real-time application data and conversion metrics
• Monitor key hiring metrics—including Cost-Per-Click (CPC), Cost-Per-Applicant (CPA), application completion rates, and conversion to hire—to continuously evaluate performance
• Conduct ongoing A/B testing on job titles, job descriptions, landing pages, channels, and visual assets to improve applicant engagement and conversion rates
• Review performance data and provide actionable insights and strategic recommendations
• Optimizing campaigns to meet client CPA/CPC/ROI goals
• Regularly monitor and QA all live campaigns for proper serving, click-through action, and conversion events
• Analysis of database tables – analyze large datasets and deliver actionable insights
• Provide actionable insights, find ways to optimize based on clients’ success metrics, identify potential issues, and communicate recommendations to both the client and internal teams
• Support technical and non-technical issues as reported by clients and help them reach a resolution by liaising with internal teams
• Communicate with account managers and address customers' needs
• Occasionally join sales teams on pre-sale calls with clients

Skills

• - Advanced Excel skills Full proficiency including VLOOKUP and Pivot Tables - Must
• - Good organizational skills with attention to details
• - Excellent written and verbal communication skills in English
• - Experience in online advertising – advantage
• - Experience in online sales / pre-sales  - advantage
• - Experience with SQL writing – advantage
• - Proven track record of using data and performance results to drive media buying decisions and optimize funnel conversion rates 
• - Prior experience managing recruitment advertising campaigns
• - Proficiency with programmatic recruitment platforms (e.g., Appcast, Recruitics, PandoLogic, Joveo) 
• - Driven, proactive approach
• - Bachelor's degree in Communications, Media Studies or Business Administration preferred

Qualifications

Must Haves

• - Advanced Excel skills Full proficiency including VLOOKUP and Pivot Tables - Must
• - Good organizational skills with attention to details
• - Excellent written and verbal communication skills in English
• - Experience in online advertising – advantage
• - Experience in online sales / pre-sales  - advantage
• - Experience with SQL writing – advantage
• - Proven track record of using data and performance results to drive media buying decisions and optimize funnel conversion rates 
• - Prior experience managing recruitment advertising campaigns
• - Proficiency with programmatic recruitment platforms (e.g., Appcast, Recruitics, PandoLogic, Joveo) 
• - Driven, proactive approach

Nice to Haves

• - Bachelor's degree in Communications, Media Studies or Business Administration preferred

Benefits

• Incentive compensation
• Health benefits
• Retirement benefits
• Life insurance
• Paid time off
• Parental leave and benefits