Product Marketing Manager

Summary

Violet Labs is building the home base for engineering teams and the connective tissue for their data. The Product Marketing Manager will synthesize market and customer needs into product messaging, develop sales enablement materials, and maintain consistent communication across various platforms.

Responsibilities

• Synthesize an understanding of our market & customer needs with product features & functionality into compelling product messaging for our website, sales enablement, proposals, social posts, etc
• Develop sales enablement material like one-pagers, pitch decks and product demos
• Write technical content like architecture posts, integration deep dives and customer stories
• Own the messaging framework and keep sales, website, and product consistent and updated
• Run our presence at industry events and in the aerospace and manufacturing community

Skills

• 2+ years in product marketing at B2B SaaS, ideally technical or infrastructure products
• Excellent writer
• Comfortable interviewing engineers and turning what they say into something a buyer understands
• Have done positioning work from scratch
• Hands-on with SEO, content, and basic demand gen mechanics
• Genuine interest in how physical products get built
• To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. 1157, or (iv) Asylee under 8 U.S.C. 1158, or be eligible to obtain the required authorizations from the U.S. Department of State
• Marketed to engineering buyers (dev tools, CAD/PLM/MES/ERP, etc)
• Experience in aerospace, defense, or manufacturing
• Technical background, or a demonstrated ability to go deep fast

Qualifications

Must Haves

• 2+ years in product marketing at B2B SaaS, ideally technical or infrastructure products
• Excellent writer
• Comfortable interviewing engineers and turning what they say into something a buyer understands
• Have done positioning work from scratch
• Hands-on with SEO, content, and basic demand gen mechanics
• Genuine interest in how physical products get built
• To conform to U.S. Government export regulations, applicant must be a (i) U.S. citizen or national, (ii) U.S. lawful, permanent resident (aka green card holder), (iii) Refugee under 8 U.S.C. 1157, or (iv) Asylee under 8 U.S.C. 1158, or be eligible to obtain the required authorizations from the U.S. Department of State

Nice to Haves

• Marketed to engineering buyers (dev tools, CAD/PLM/MES/ERP, etc)
• Experience in aerospace, defense, or manufacturing
• Technical background, or a demonstrated ability to go deep fast

Benefits

• 100% coverage of medical, dental and vision insurance
• Remote work with semi-annual company retreats
• Unlimited PTO and sick leave
• Professional development stipend
• 401k retirement plan