Summary
Acadiana Treatment Center is seeking a Business Development Specialist to support utilization of its continuum of care through marketing and community outreach. The role develops marketing strategies, communicates facility services to referral sources, delivers educational presentations, analyzes competing programs, and coordinates marketing reports and activities.
Responsibilities
- Work closely with the Business Development Director to operationalize goals into clear marketing strategies
- Disseminate information to referral sources on facility services and programs
- Facilitate educational presentations related to mental health, mental illness, chemical dependency issues to schools, referral sources and community and governmental agencies
- Collect and analyze data on other inpatient and outpatient facilities/programs and the types of services offered
- Coordinate monthly/quarterly marketing and referral reports and analyses
- Provide administrative oversight of marketing activities
- May participate in health fairs and facilitate special service-related events
- First line contact for referral sources to notify them of their referral’s admission status
- May be responsible for organizing alumni activities
- Develop and implement community relations activities for a specific target audience
- Perform other functions and tasks as assigned
Skills
- High school diploma or equivalent required
- Associate's or bachelor's degree in Marketing or related health or social services preferred
- One or more years' experience in sales or marketing preferred
- Previous sales and/or marketing experience preferred
- Must have and maintain a valid driver's license, automobile insurance coverage and have access to an automobile, where facility requires
Qualifications
Must Haves
- High school diploma or equivalent required
Nice to Haves
- Associate's or bachelor's degree in Marketing or related health or social services preferred
- One or more years' experience in sales or marketing preferred
- Previous sales and/or marketing experience preferred
- Must have and maintain a valid driver's license, automobile insurance coverage and have access to an automobile, where facility requires