Summary
Antidote Style is a high-end fashion and lifestyle boutique located in Atlanta, USA. They are offering a Digital and Social Media Internship that provides aspiring interns with insight into luxury retail marketing, focusing on supporting the creative and digital team with engaging online content and SEO best practices.
Responsibilities
- Write e-commerce product descriptions with a focus on optimizing SEO by incorporating keywords in image descriptions and utilizing SEO/ALT Tags for each item
- Assist with Ecomm and Editorial photo shoots by preparing garments, creating shoot lists, removing tags, steaming, etc
- Assist with maintaining the photography rack by handling dry cleaning, alterations, and ensuring inventory is returned to stock after photo shoots
- Add "related products" and "in this look" product suggestions to product pages
- Upload new products and relevant information to the website
- Conduct web audits to identify missing items and report findings to the Digital Director
- Write and edit copy for social media posts, including adding hashtags and scheduling posts in Later for IG
- Assist in creating and executing email marketing campaigns using Klayvio
- Monitor email performance and optimize campaigns based on results
- Participate in creative brainstorming sessions
Skills
- Proficiency in Adobe Photoshop and Lightroom
- Familiarity with Shopify
- Knowledge of SEO and hashtag strategies
- Minimum 6 months of social media and content creation experience
- Strong understanding of social media platforms: Instagram, TikTok, YouTube, LinkedIn, Pinterest, and Facebook
- Experience in video creation and editing for social media
- Understanding of fashion, fit, fabrication, and trends
- Ability to work independently and collaboratively in a team setting
- Excellent attention to detail and follow-through
- Creative writing skills with the use of AI
- Minimum one year of graphic design experience
Qualifications
Must Haves
- Proficiency in Adobe Photoshop and Lightroom
- Familiarity with Shopify
- Knowledge of SEO and hashtag strategies
- Minimum 6 months of social media and content creation experience
- Strong understanding of social media platforms: Instagram, TikTok, YouTube, LinkedIn, Pinterest, and Facebook
- Experience in video creation and editing for social media
- Understanding of fashion, fit, fabrication, and trends
- Ability to work independently and collaboratively in a team setting
- Excellent attention to detail and follow-through
- Creative writing skills with the use of AI
- Minimum one year of graphic design experience