Summary
BAYADA Home Health Care & Hospice is a leading hospice and home health care company. The Marketing Manager develops and manages relationships with community referral sources to promote hospice services, conduct market analysis, implement sales strategies, and support business development activities.
Responsibilities
- Generating referrals for hospice by building relationships with hospitals, physicians, long term care, independent and assisted living facilities and other community resources
- Conduct market analysis; develop sales strategy, goals and plans
- Conducting sales calls, and evaluating results and effectiveness of sales activity
- Support business development activities and help establish strong relationships with new and existing referral sources
Skills
- Minimum of a Bachelor's Degree
- Formal sales training
- Proven ability to develop and implement a sales and marketing plan
- Evidence of achieving referral goals within the market
- Excellent planning, organization and presentation skills are critical
- The ideal candidate will have established healthcare contacts and be able to readily network in the community
- At least two years recent sales experience in the health care industry, preferably in home health care
Qualifications
Must Haves
- Minimum of a Bachelor's Degree
- Formal sales training
- Proven ability to develop and implement a sales and marketing plan
- Evidence of achieving referral goals within the market
- Excellent planning, organization and presentation skills are critical
- The ideal candidate will have established healthcare contacts and be able to readily network in the community
Nice to Haves
- At least two years recent sales experience in the health care industry, preferably in home health care
Benefits
- Monthly Bonus Opportunity
- Paid holidays
- Vacation and sick leave
- Vision, dental and medical health plans
- Employer paid life insurance
- 401k with company match
- Direct deposit
- Employee assistance program