SEO & AI Search Consultant

Summary

Chartis Interactive is a marketing and technology consultancy serving B2B and B2C clients. The SEO & AI Search Consultant will support SEO and AI Search strategy execution through search research, technical assessments, content recommendations, competitive analysis, reporting, and client implementation support.

Responsibilities

• Understand clients’ organic growth and marketing objectives to support SEO/AI Search strategy execution led by SEO Lead/Manager - as it relates to their products, industry, competitive landscape, and larger business goals
• Conduct research and thematic segmentation based on intent, themes and other actionable insights using first- and third-party data sources, and/or workflows. This includes utilizing techniques around query-fan out methods, Generative AI and evolving search behaviors
• Analyze search landscape to evaluate intent, competitors, and successful tactics for visibility across Google organic search and AI Overviews, plus Gemini, OpenAI (ChatGPT), Anthropic (Claude), Perplexity, etc
• Collaborate with team members on strategy development and execution roadmap planning - including cross-disciplinary teams
• Map search behaviors to landing pages; audit client website for visibility against target keyword segments and determine which content should be optimized and where content needs to be created to address search needs
• Perform technical performance assessments to identify optimization opportunities - such as, Page Experience, Accessibility, Rendering and how UX is presented to target audiences
• Provide detailed recommendations and strategic briefs, supporting content optimization and creation
• Collaborate with client or agency copywriters to provide search insights, optimization requirements and growth opportunities
• Audit client sites for technical issues impeding search visibility and provide recommended improvements to remedy issues
• Support implementation and maintenance of structured data (JSON-LD/schema.org) and AI crawler access (GPTBot, ClaudeBot, PerplexityBot, OAI-SearchBot, etc.) to improve content visibility and citation in AI search results
• Eagerness and proven methods to test/learn new approaches reflected within the change search landscape, such as advanced LLMs, GenAI and evolving platforms
• Review paid search campaign and keyword performance as an input to SEO analysis and insight creation; work with paid search team for integrated search approach
• Audit brands external digital footprint to improve overall brand presentation
• Update reports and insights for performance using data from Google Analytics, Adobe Analytics, Google Search Console and third-party tools (i.e. Semrush, AWR, Lumar, Sitebulb)
• Familiarity with AI visibility and citation-tracking platforms (e.g., Profound, Scrunch, Semrush Enterprise, Semrush AIO, BrightEdge AEO) is a plus
• Stay informed on new and emerging opportunities in search, best practices, and industry updates
• Support development of insights and actions based on qualitative and quantitative data analysis

Skills

• Passionate about Digital Marketing, SEO/Search, AI, and desire to learn, experiment and innovate, to not only make an impact for our clients, but drive personal growth
• 2+ years of experience
• Strong understanding of technical and content elements that impact organic search performance rankings
• Eagerness to learn, grow and collaborate with peers across SEO, Digital Marketing, and cross-functional teams
• Proficient in identifying issues and areas of improvement with SEO performance
• Experience with website analytics tools (e.g, Google Analytics, Adobe Analytics etc.)
• Knowledge of organic search ranking factors and search engine algorithms, with a desire to stay up-to-date on the latest in the Digital Marketing and SEO industry
• Enjoy working in a fast-paced, collaborative environment, exceptional organizational skills, multi-tasking capabilities, and attention to detail
• Excellent communication skills (verbal and written)
• Working knowledge of HTML, CSS, JavaScript, structured data/schema markup (JSON-LD), and how LLMs crawl, parse, and cite web content, as it relates to SEO and AI/LLM-based search platforms, is a plus
• Previous experience working across multiple brands or enterprise websites highly desired

Qualifications

Must Haves

• Passionate about Digital Marketing, SEO/Search, AI, and desire to learn, experiment and innovate, to not only make an impact for our clients, but drive personal growth
• 2+ years of experience
• Strong understanding of technical and content elements that impact organic search performance rankings
• Eagerness to learn, grow and collaborate with peers across SEO, Digital Marketing, and cross-functional teams
• Proficient in identifying issues and areas of improvement with SEO performance
• Experience with website analytics tools (e.g, Google Analytics, Adobe Analytics etc.)
• Knowledge of organic search ranking factors and search engine algorithms, with a desire to stay up-to-date on the latest in the Digital Marketing and SEO industry
• Enjoy working in a fast-paced, collaborative environment, exceptional organizational skills, multi-tasking capabilities, and attention to detail
• Excellent communication skills (verbal and written)

Nice to Haves

• Working knowledge of HTML, CSS, JavaScript, structured data/schema markup (JSON-LD), and how LLMs crawl, parse, and cite web content, as it relates to SEO and AI/LLM-based search platforms, is a plus
• Previous experience working across multiple brands or enterprise websites highly desired

Benefits

• Retirement savings plan (401K)
• Flexible vacation
• Structured career development program
• Cross-client knowledge sharing
• Close collaboration with experienced internal experts
• Real client variety with B2B and B2C accounts across industries, with meaningful strategic scope
• Active engagement with AI tools and emerging capabilities as part of how we work