Event Marketing Specialist

Summary

Curana Health is a national leader in value-based care focused on improving the health, happiness, and dignity of older adults. The Event Marketing Specialist coordinates and executes regional and national events, manages vendors and event materials, supports lead capture and ROI reporting, and provides cross-functional and on-site event support.

Responsibilities

• Coordinate and execute the logistics and on-the-ground delivery of B2B and D2C events in partnership with marketing, business development, and community leaders, ensuring consistent, high-quality execution across event types
• Manage relationships with event vendors and regional industry associations, including booking, logistics coordination, and fulfillment of sponsorship or partnership deliverables
• Prepare, organize, and distribute branded materials, signage, and digital assets to support events, ensuring readiness, accuracy, and brand consistency
• Execute event lead capture processes and support timely post-event reporting to measure performance, effectiveness, and return on investment
• Communicate event details, timelines, and requirements clearly with internal stakeholders to ensure alignment, preparedness, and smooth execution
• Maintain accurate event calendars for assigned regions and track budget spend against approved parameters, flagging risks or gaps as needed
• Provide hands-on, on-site event support, including setup, breakdown, vendor coordination, and real-time issue resolution

Skills

• 1–2 years of relevant experience in event planning, field marketing, or community engagement—healthcare or senior living industry a plus
• Strong organizational skills and attention to detail
• Self-starter who is comfortable working in a fast-moving environment, who takes initiative and proactively seeks out the information they need
• Proactive communicator with excellent interpersonal skills
• Proficient in Microsoft Office (Excel, PowerPoint, Word)
• Experience with event software or CRM tools is a bonus
• Able to work flexible hours during event periods
• Willingness to travel up to 50%
• Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred

Qualifications

Must Haves

• 1–2 years of relevant experience in event planning, field marketing, or community engagement—healthcare or senior living industry a plus
• Strong organizational skills and attention to detail
• Self-starter who is comfortable working in a fast-moving environment, who takes initiative and proactively seeks out the information they need
• Proactive communicator with excellent interpersonal skills
• Proficient in Microsoft Office (Excel, PowerPoint, Word)
• experience with event software or CRM tools is a bonus
• Able to work flexible hours during event periods
• Willingness to travel up to 50%

Nice to Haves

• Bachelor's degree in Marketing, Communications, Hospitality, or related field preferred