E-commerce Business Analyst

Summary

Kidde Global Solutions is a global technology leader in fire and life safety solutions. The E-commerce Business Analyst will use e-commerce, point-of-sale, consumer behavior, and digital shelf data to identify growth opportunities, inform strategy, and improve commercial outcomes. The role partners with cross-functional stakeholders, develops reporting and recommendations, and improves e-commerce processes.

Responsibilities

• Analyze e-commerce business performance, including sales trends, conversion, traffic, and profitability across multiple e-commerce retail channels
• Track digital shelf metrics — including content compliance, search share/share of voice, ratings and reviews, availability, and pricing — to assess online presence and competitiveness
• Identify trends, friction points, and opportunities to improve conversion and customer engagement
• Support analysis and development of strategic growth initiatives via analysis of market, product, consumer insights, to inform go to market strategies
• Build and maintain recurring executive level reporting and dashboards (e.g., in Power BI, Tableau, or Excel) to track business performance
• Translate data signals into clear, actionable insights and recommendations aligned to channel strategy and business priorities
• Conduct ad hoc analyses to answer strategic business questions, support forecasting, and evaluate the impact of promotions, content changes, and merchandising initiatives
• Synthesize findings into presentations and business reviews for leadership and retail partners
• Trend identification: research market trends, customer needs, and competitor activity to uncover growth opportunities
• Strategy development: create data-driven recommendations for marketing, merchandising, and product development
• Assist in the development of processes simplify operating rhythms, improve decision-making, and strengthen cross-functional alignment across the e-commerce function and broader stakeholders

Skills

• Associate's Degree
• 3+ years of experience in business analytics, e-commerce, or category management roles
• Bachelor's degree
• Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions
• Exceptional communication, presentation, and interpersonal skills, with the ability to influence stakeholders and drive alignment across teams
• Strong project management skills with ability to prioritize, multi-task, meet deadlines, and stay highly organized
• Experience working in retail or consumer goods industry preferred
• Proficiency in Microsoft Office Suite and other relevant software applications
• Experience with e-Commerce data insights tools (Pacvue Commerce, Stackline, etc.)
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment with competing priorities
• Strong Proficiency in Excel/Google Sheets for bulk data management, including VLOOKUP, pivot tables, and data validation
• Experience working with POS data (e.g., Nielsen, IRI/Circana, retailer portals) and digital shelf analytics tools (e.g., Profitero, DataWeave, Skai, or similar)
• Advanced proficiency in Excel; experience with BI/visualization tools such as Power BI
• Familiarity with major e-commerce retailers (e.g., Amazon, Walmart.com, Target.com) and their reporting platforms (e.g., Amazon Vendor/Seller Central, Retail Link, Luminate)
• Familiarity with digital marketing metrics (search, media, content performance) and how they connect to sales outcomes
• Exposure to statistical or forecasting methods

Qualifications

Must Haves

• Associate's Degree
• 3+ years of experience in business analytics, e-commerce, or category management roles

Nice to Haves

• Bachelor's degree
• Excellent analytical skills, with the ability to interpret data, identify trends, and make data-driven decisions
• Exceptional communication, presentation, and interpersonal skills, with the ability to influence stakeholders and drive alignment across teams
• Strong project management skills with ability to prioritize, multi-task, meet deadlines, and stay highly organized
• Experience working in retail or consumer goods industry preferred
• Proficiency in Microsoft Office Suite and other relevant software applications
• Experience with e-Commerce data insights tools (Pacvue Commerce, Stackline, etc.)
• Demonstrated ability to manage multiple projects simultaneously in a fast-paced environment with competing priorities
• Strong Proficiency in Excel/Google Sheets for bulk data management, including VLOOKUP, pivot tables, and data validation
• Experience working with POS data (e.g., Nielsen, IRI/Circana, retailer portals) and digital shelf analytics tools (e.g., Profitero, DataWeave, Skai, or similar)
• Advanced proficiency in Excel; experience with BI/visualization tools such as Power BI
• Familiarity with major e-commerce retailers (e.g., Amazon, Walmart.com, Target.com) and their reporting platforms (e.g., Amazon Vendor/Seller Central, Retail Link, Luminate)
• Familiarity with digital marketing metrics (search, media, content performance) and how they connect to sales outcomes
• Exposure to statistical or forecasting methods

Benefits

• Annual performance bonus based on both individual and company’s performance
• Medical, dental, and vision coverage
• Life and disability insurance
• Retirement plan
• Paid time off (vacation, sick, company holidays)
• 401(k) with employer match
• EAP assistance