Summary
Leaf Home is dedicated to making homeownership easy and is recognized as a top workplace. The Digital Designer will create high-performing creative for digital channels, focusing on performance marketing and developing engaging design and video content.
Responsibilities
- Design digital advertising assets across paid social, display, programmatic, email, direct mail, and other marketing channels, ensuring creative is engaging, on brand, and optimized for each platform
- Create static, motion, and video assets in partnership with copywriters and content creators to support performance marketing campaigns
- Collaborate with Creative leadership from concept through final execution, contributing ideas and bringing creative concepts to life
- Partner with the Digital Marketing team to understand campaign goals and performance insights, applying learnings to future creative
- Adapt and optimize creative across multiple formats, audiences, and platforms to support testing and campaign performance
- Stay current on digital, social, and design trends to continually improve creative quality and effectiveness
- Organize and maintain creative assets to ensure efficient production and delivery
Skills
- Undergraduate (Bachelor's) degree
- 2-4 years of related experience
- Experience managing multiple projects utilizing project management systems (Wrike preferred)
- High proficiency in Adobe Creative Suite
- Proficient in After Effects or other motion design and animation programs
- Strong knowledge and experience with XD, Sketch, and Figma
- Proficiency using Microsoft Office Suite
- Experience using AI-powered creative tools to enhance concept development, design execution, image generations, and workflow efficiency
- Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status)
- Experience creating content for paid social and performance marketing campaigns
- Experience with A/B testing and using campaign results to improve creative performance
- Working knowledge of UI/UX and conversion-focused design principles
- Experience in home services, direct-to-consumer, or lead-generation marketing
Qualifications
Must Haves
- Undergraduate (Bachelor's) degree
- 2-4 years of related experience
- Experience managing multiple projects utilizing project management systems (Wrike preferred)
- High proficiency in Adobe Creative Suite
- Proficient in After Effects or other motion design and animation programs
- Strong knowledge and experience with XD, Sketch, and Figma
- Proficiency using Microsoft Office Suite
- Experience using AI-powered creative tools to enhance concept development, design execution, image generations, and workflow efficiency
- Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status)
Nice to Haves
- Experience creating content for paid social and performance marketing campaigns
- Experience with A/B testing and using campaign results to improve creative performance
- Working knowledge of UI/UX and conversion-focused design principles
- Experience in home services, direct-to-consumer, or lead-generation marketing
Benefits
- Competitive medical, dental, and vision benefits after 60 days
- Retirement savings plan with company match
- Paid parental leave and generous paid time off programs
- On-campus fitness programs and meal delivery services
- Comprehensive health, wellbeing, financial wellness, and childcare benefits
- Employee assistance program with 24/7 legal, financial, and counseling support
- Employee discount marketplace with thousands of savings options
- Flexible Gym membership
- Employee resource groups, including VetConnect and the Women’s Committee
- Opportunities for growth and advancement