Digital Marketing Account Manager

Summary

Logical Media Group is seeking a Digital Marketing Account Manager to manage and strengthen relationships with enterprise clients. The role focuses on exceeding client expectations through management and execution across various digital channels while ensuring client satisfaction and retention.

Responsibilities

• Serve as the primary point of contact for your book of clients
• Provide proactive interaction via phone, email, video conferencing, and in-person
• Act as a liaison between clients and internal teams
• Understand expectations and communicate onboarding timeline, goals and strategy, and the best way to deliver reports and deliverables to clients
• Ensure client goals and execution tactics are aligned
• Improve communication across departments and increase the visibility of strategy across teams for clients utilizing multiple services
• Resolve client complaints and issues; communicate with senior staff internally when escalation is needed and appropriate
• Focus on retention of clients through quality execution, relationships, and strong client service
• Contract management (including renewals, upsells, ad-hoc fee negotiations)
• Work with channel team managers to establish account priority
• Join the sales team on prospective client meetings and assist with audits/preparation
• Serve as a liaison between the sales and channel teams to enhance sales materials, and channel team understanding of the sales process
• Develop case studies and testimonials
• Develop new and refine existing processes that can be utilized across teams (client onboarding, reporting, internal cross-channel communication, etc.)
• Improve process, manage execution, and help communicate account launches, budget/kicker/media updates, and renewals to Operations
• Make sure that accounts are linked and we have proper access, billing info included

Skills

• Bachelors Degree
• Knowledge of and ability to communicate all digital services
• Ability to build strong client relationships
• Confident presenting to clients via phone and in-person
• Minimum 1 year of experience with paid search, social, and display marketing platforms, and tracking/tagging methods
• 5 + years of total professional experience
• Ability to manage change and maintain a positive attitude

Qualifications

Must Haves

• Bachelors Degree
• Knowledge of and ability to communicate all digital services
• Ability to build strong client relationships
• Confident presenting to clients via phone and in-person
• Minimum 1 year of experience with paid search, social, and display marketing platforms, and tracking/tagging methods
• 5 + years of total professional experience
• Ability to manage change and maintain a positive attitude

Benefits

• Medical, Dental, Vision, Short-Term Disability, and Life insurance
• 401(k) plus match, to help plan for your future
• Paid time off (starting at 15 days), plus paid holidays, paid sick days, and paid personal days.
• Flexible Fridays
• Option to work completely remote
• Access to senior management and mentoring opportunities
• Optional COVID safe company gatherings