Senior Account Executive OR Account Supervisor, Lifestyle

Summary

M Booth is an agency that produces culturally resonant campaigns through public relations, digital innovation, influencer marketing, and strategic insights. The Senior Account Executive or Account Supervisor will support the Consumer Lifestyle Team by leading client relationships, earned media, integrated programs, project management, team development, events, partnerships, and influencer programming.

Responsibilities

• Actively provide strategic counsel and be strategic day to day voice for the client
• Strive for excellence in client service; provide clear and concise updates that limit client hole-poking
• Build strong relationship that establishes trust with PR and brand team clients
• Lead weekly calls with clients
• Oversee the team’s earned media outputs across always on and programmatic
• Develop sound and strong media strategies that deliver on KPIs
• Counsel and guide client on earned outputs and plans for building those KPIs
• Pitch and continue relationship building with earned press
• Hole poke and ensure no stone left unturned in press outreach; guide team towards resourcefulness
• Design clear and efficient workplans for programs and manage all workstreams including earn media specific ones
• Poke holes in team initiatives and ensure work output is the best it can be (of self and team members)
• Juggle multiple workstreams, clients, projects and deadlines
• Review and edit documents, collateral, etc. with minimal supervision; ensure all team work is client-ready before going to the clients
• Lead special events + experiential activations (virtual and in-person)
• Own more complex elements of project management, such as integration/collaboration with partners, vendors, etc
• Problem-solve quickly and smartly when issues arise
• Create and track budgets + KPIs
• Direct and manage the work of SAE’s, AE’s AAE’s, AC’s and Intern
• Coach in real-time and provide actionable feedback and guidance to add value to teammate and the work
• Be motivational and inspiring, implementing ideas that help build culture
• Challenger of status quo and a problem solver for the team – helps team find solutions
• Provide program development support, including material development (from decks to memos to emails)
• Contribute ideas that deliver on briefs and jobs-to-be-done
• Organize teammates and horizontals on planning path forward
• Contribute to brainstorms
• Provide off-the-cuff ideas that aren’t part of planning (relevant, in-the-know nuggets that teams and clients can run with to WIN when it comes to cultural relevance)

Skills

• Solid foundation in public relations – both traditional media and digital
• Proven ability to lead projects and communications; experience driving events and partnerships
• Experience working in an integrated agency team setting
• Skilled in motivating teammates and helping them grow
• In touch with cultural and industry trends
• 3-5 years of experience on the PR agency side for a Senior Account Executive
• 6-7 years of experience on the PR agency side for an Account Supervisor
• Experience managing a team of 2-3 direct reports
• Experience and/or passionate about the lifestyle, food/bev scene
• The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Bachelor's Degree
• Travel is required from time-to-time
• Location: Remote - Tri-State area (NY, NJ, CT) within easy reach of New York City area to come in for day trips
• *We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.*

Qualifications

Must Haves

• Solid foundation in public relations – both traditional media and digital
• Proven ability to lead projects and communications; experience driving events and partnerships
• Experience working in an integrated agency team setting
• Skilled in motivating teammates and helping them grow
• In touch with cultural and industry trends
• 3-5 years of experience on the PR agency side for a Senior Account Executive
• 6-7 years of experience on the PR agency side for an Account Supervisor
• Experience managing a team of 2-3 direct reports
• Experience and/or passionate about the lifestyle, food/bev scene
• The ideal candidate will have a solid foundation in consumer marketing specifically: traditional public relations, large integrated programming, social strategy, and influencer marketing (paid and organic)
• Bachelor's Degree
• Travel is required from time-to-time
• Location: Remote - Tri-State area (NY, NJ, CT) within easy reach of New York City area to come in for day trips
• *We believe that our best work happens in a hybrid working environment. If you are in the NYC (or commutable surrounding distance) hub we want to see you in person 2 days a week. That could mean in our office, in our client's office, on the road with them or attending an industry event.*

Benefits

• A workplace that’s alive with courage, ideas, respect and humanity
• Professional growth and development programs to help advance your career
• Comprehensive health care and wellness plans for your entire family
• A 401(k) Savings Plan and Flexible Spending Accounts
• Paid holidays, Unlimited Paid Time Off (Personal, Sick, Vacation), and Summer Fridays
• Additional Perks: Family Leave, Well-Being Programs, & Commuter Benefits
• Remote work in the Tri-State area (NY, NJ, CT) within easy reach of New York City area to come in for day trips.
• A hybrid working environment; if you are in the NYC (or commutable surrounding distance) hub, you will be in person 2 days a week.