Summary
RAPP, part of Omnicom’s Precision Marketing Group, is a global precision marketing agency that combines data, creativity, technology, and empathy to foster client growth. The Creative Project Manager will lead integrated marketing and CRM campaigns, overseeing creative execution, cross-functional collaboration, budgets, timelines, quality assurance, and process improvement across multiple channels.
Responsibilities
- Support creative leadership in translating business objectives and marketing briefs into compelling creative strategies and actionable creative direction
- Partner with creative directors, designers, copywriters, and production teams to ensure world-class creative execution
- Champion innovative creative approaches, trend awareness, and breakthrough storytelling that differentiates brand and campaigns
- Ensure creative work aligns with brand guidelines, UX best practices, accessibility standards, and campaign objectives
- Lead end-to-end execution of creative campaigns and multi-channel deliverables (email, CRM, web, social, display, direct mail)
- Oversee production workflows for creative assets including concepting, design, copywriting, motion graphics, and video production
- Manage creative resource allocation to ensure optimal talent deployment across projects
- Drive quality assurance processes including creative reviews, rendering QA, personalization testing, and compliance checks
- Provide support for creative standards, asset libraries, and production templates for consistency and efficiency
- Build strong collaborative relationships with internal creative talent, clients, and external production/agency partners
- Facilitate creative brainstorms, strategy sessions, and collaborative workshops to align vision and drive innovation
- Coordinate resources and dependencies across creative projects to ensure seamless delivery and timeline adherence
- Ensure translation of client and business needs into creative briefs and direction that inspire creative teams
- Support Statements of Work (SOWs), estimates, and change orders
- Manage project budgets, track spend, forecast financials, and ensure delivery within scope
- Oversee vendor management, including cost tracking and integration into project plans
- Identify and drive process improvements to increase efficiency, scalability, and consistency
- Lead execution of email and CRM campaigns including lifecycle, triggered, and promotional programs
- Collaborate with marketing automation teams for build and deployment
- Oversee QA processes (rendering, personalization, links, dynamic content)
- Ensure proper segmentation, scheduling, and deployment readiness
- Partner with analytics to measure creative performance, learnings, and impact on campaign results
- Apply insights and creative learnings to drive continuous improvement of future campaigns and creative approaches
- Champion creative excellence, innovation, and operational best practices across the team
- Continuously improve workflows, tools, and ways of working
- Maintain documentation for processes, standards, and learnings
- Manage and provide support to creative team to promote best practices across the team
- Champion operational excellence, collaboration, and delivery quality
Skills
- 3+ years of relevant experience managing projects (preferably within an interactive advertising or marketing agency environment)
- Knowledge of project management principles, methods and techniques
- Understanding of creative design and development principles, specifically for email/digital development
- Experience managing project timing
- Proven organizational skills and attention to detail
- Strong business writing skills
- Strong interpersonal and communication skills
- Demonstration of drive and initiative
- Ability to work effectively within a team environment
Qualifications
Must Haves
- 3+ years of relevant experience managing projects (preferably within an interactive advertising or marketing agency environment)
- Knowledge of project management principles, methods and techniques
- Understanding of creative design and development principles, specifically for email/digital development
- Experience managing project timing
- Proven organizational skills and attention to detail
- Strong business writing skills
- Strong interpersonal and communication skills
- Demonstration of drive and initiative
- Ability to work effectively within a team environment
Benefits
- Option to work from home two days per week under RAPP's hybrid work model