Category Manager

Summary

Primo Brands is a leading branded beverage company focused on healthy hydration. The Category Manager will drive category and brand growth by analyzing sales and shopper data, developing category strategies, and presenting actionable recommendations to retail customers. The role also supports customer selling, in-store execution, and ongoing evaluation of category initiatives.

Responsibilities

• Promote Category and Primo Brand growth through the analysis of sales and shopper data and presentation of recommendations to retail customers
• Define strategies and plans that deliver Category/Subcategory growth based on consumer, shopper and customer requirements
• Synthesize data from a multitude of sources to provide insights and recommendations on customer, channel, and category strategy
• Recommend actionable in-store solutions based on a clear understanding of the analysis
• Be a trusted advisor, offering category centric recommendations to sales manager and customers
• Assist in the sell in of new items/strategies at retail, developing fact-based customer specific plans
• Develop and propose the in-store vision of success for the category/subcategory in each customer
• Support implementation and continuously review the effectiveness of our in-store actions

Skills

• Bachelor's Degree required
• Must have a minimum of 3-5 years of Category Management experience preferably in CPG
• Advanced Excel and Power Point Skills
• Power user of Symphony EYC and 84.51 (retailer-specific data platforms)
• Experience with Syndicated Data (Nielsen/IRI) measures and systems
• Experience supporting or calling on Kroger and/or Albertsons buyer teams
• Experience building customer-facing selling decks and insight presentations that drive joint business planning and mutual wins
• Experience building customer-facing selling decks and insight presentations that drive joint business planning and mutual wins
• Experience with Shopper Data: Shopper Card metrics and Homescan Panel Data
• Capable of synthesizing data from a variety of sources
• Ability to present data accurately and with credibility
• Positive interaction with customers and customer managers
• Preferable location remote in Cincinnati, OH or Boise ID, but open to remote in other locations for the right individual
• Candidates must possess strong English language skills to effectively communicate with customers and provide exceptional service
• Proficiency in English is essential for understanding customer needs, resolving inquiries, and collaborating with team members
• Experience with AI tools, dashboard platforms (e.g. Power BI), and scalable templates is a plus

Qualifications

Must Haves

• Bachelor's Degree required
• Must have a minimum of 3-5 years of Category Management experience preferably in CPG
• Advanced Excel and Power Point Skills
• Power user of Symphony EYC and 84.51 (retailer-specific data platforms)
• Experience with Syndicated Data (Nielsen/IRI) measures and systems
• Experience supporting or calling on Kroger and/or Albertsons buyer teams
• Experience building customer-facing selling decks and insight presentations that drive joint business planning and mutual wins
• Experience building customer-facing selling decks and insight presentations that drive joint business planning and mutual wins
• Experience with Shopper Data: Shopper Card metrics and Homescan Panel Data
• Capable of synthesizing data from a variety of sources
• Ability to present data accurately and with credibility
• Positive interaction with customers and customer managers
• Preferable location remote in Cincinnati, OH or Boise ID, but open to remote in other locations for the right individual
• Candidates must possess strong English language skills to effectively communicate with customers and provide exceptional service
• Proficiency in English is essential for understanding customer needs, resolving inquiries, and collaborating with team members

Nice to Haves

• Experience with AI tools, dashboard platforms (e.g. Power BI), and scalable templates is a plus

Benefits

• This position is eligible for an annual bonus.
• Remote work in Cincinnati, OH or Boise, ID, with remote work in other locations possible for the right individual.
• Medical, prescription, dental, vision, flexible spending account (FSA), dependent care flexible spending account (FSA), health savings account (HSA)
• 401K with a 5% match
• Employee Stock Purchase Plan (ESPP)
• Employee Life Insurance
• Short and long-term disability
• Critical illness insurance
• Hospital indemnity insurance
• Accident insurance
• Spouse/domestic partner/child life insurance
• Accidental death and dismemberment insurance
• Employee discounts
• Savings on auto, home, and pet insurance
• Tuition reimbursement
• Paid vacation and sick time
• 9 paid holidays and 3 paid floating holidays
• Paid leave for when you have a baby, adopt a child, or become a foster parent
• Legal services
• Identity theft protection
• Employee assistance program (EAP)
• Adoption reimbursement benefit
• FEDlogic
• Commuter benefits