Outside Account Representative Job Details | Southwire Company LLC

Summary

Southwire Company is a technology and innovation company that manufactures wire, cable, electrical components, and related solutions. The Outside Account Representative manages digital shelf performance, optimizes product content and online assortments, analyzes eCommerce trends, and partners with internal teams and retailers to improve category performance and customer experience.

Responsibilities

• Manage day-to-day category performance across key eCommerce customers and marketplaces, including homedepot.com
• Analyze sales, traffic, conversion, content quality, search visibility, and competitive trends to identify growth opportunities and business risks
• Develop recommendations to improve category performance through assortment optimization, pricing strategies, promotions, and content enhancements
• Lead digital shelf initiatives to improve product discoverability, conversion rates, and customer experience
• Partner with Product Management and Marketing teams to create and maintain best-in-class product content, images, videos, A+ content, and enhanced brand experiences
• Drive online assortment, new item launches, product availability, ratings and reviews, and catalog health across retailer platforms
• Support category reviews, business updates, and retailer meetings through preparation of insights, analytics, and performance reporting
• Identify and resolve catalog issues including item setup errors, variation opportunities, missing attributes, duplicate listings, and content gaps
• Utilize retailer reporting tools, analytics, and internal data to develop actionable business recommendations
• Monitor marketplace trends, competitive activity, consumer behavior, and industry developments to inform strategic decisions
• Support of brand protection initiatives, authorized seller programs, and marketplace governance efforts when applicable
• Partner with cross-functional teams to ensure successful execution of new product launches, promotions, and seasonal initiatives
• Develop and maintain reporting dashboards and KPI tracking for category performance
• Serve as a subject matter expert for digital commerce best practices, customer experience, and online merchandising strategies

Skills

• Minimum Education Level: Bachelor's Degree
• Bachelor's degree in Business, Marketing, eCommerce, Analytics, or related field
• 3+ years of experience in eCommerce, category management, digital merchandising, account management, or online retail
• Experience working with The Home Depot, Lowe's or Amazon
• Strong analytical and problem-solving skills
• Advanced Excel skills with experience analyzing large datasets
• Experience working with product catalogs, item setup processes, product content management, or PIM systems
• Strong communication and project management skills
• Ability to work independently in a fast-paced, highly collaborative environment
• Knowledge of digital shelf analytics, SEO, ratings and reviews, and online marketplace fundamentals is preferred
• Customer Relationship Management
• Market Research
• Lead Generation
• Positivity
• Analytical Skills
• Relationship Building
• Enthusiasm
• Influencing Skills
• Negotiation
• Forecasting

Qualifications

Must Haves

• Minimum Education Level: Bachelor's Degree

Nice to Haves

• Bachelor's degree in Business, Marketing, eCommerce, Analytics, or related field
• 3+ years of experience in eCommerce, category management, digital merchandising, account management, or online retail
• Experience working with The Home Depot, Lowe's or Amazon
• Strong analytical and problem-solving skills
• Advanced Excel skills with experience analyzing large datasets
• Experience working with product catalogs, item setup processes, product content management, or PIM systems
• Strong communication and project management skills
• Ability to work independently in a fast-paced, highly collaborative environment
• Knowledge of digital shelf analytics, SEO, ratings and reviews, and online marketplace fundamentals is preferred
• Customer Relationship Management
• Market Research
• Lead Generation
• Positivity
• Analytical Skills
• Relationship Building
• Enthusiasm
• Influencing Skills
• Negotiation
• Forecasting

Benefits

• 401k with Matching
• Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
• Paid Time Off & Paid Holidays
• Long & Short-Term Disability
• Supplemental Insurance Plans
• Employee Assistance Program
• Employee Referral Program
• Tuition Reimbursement Programs
• Advancement & Professional Growth opportunities
• Parental Leave