Summary
The Post and Courier is South Carolina's premier news source, seeking a highly motivated college intern to join their Audience Team. The role focuses on learning digital engagement strategies to enhance brand awareness and foster community relationships.
Responsibilities
- Work with our Audience Engagement Team members across the state
- Engage with our audiences online and during in-person events, including AMAs, social media takeovers, and more
- Execute social media initiatives across our multiple platforms, including Facebook, Twitter, Instagram and TikTok
- Create video content both from provided video from reporters and through original coverage
- Check stories for proper SEO, headlines, links, recirculation pieces, etc
- Use analytics to make real-time digital decisions, such as sending a push notification for a story that is being widely read
- Help write and edit newsletters for our Upstate markets
- Assist reporters with video, social and engagement strategies
- Perform other duties as assigned
- Maintain a weekly journal of activity and attend check-in meetings as assigned
Skills
- Currently enrolled at Furman University
- Pursuing a Bachelor's degree in journalism, communications, marketing or related field
- Strong interest in journalism
- Self-starter with the ability to work independently and within a collaborative, team environment
- Understanding of website analytics used to guide decisions, using platforms such as Google Analytics and Marfeel
- Background or understanding of HTML
- Basic video editing skills, particularly as it relates to social videos
- Knowledge of SEO best practices
- Ability to multi-task and quickly troubleshoot
- Strong writing skills
- Incredible attention to detail
- Capability of multi-tasking and balancing several projects at once
- Strong communication and interpersonal skills
- Strong organization and prioritization skills with excellent follow through
- Reliable access to internet service
Qualifications
Must Haves
- Currently enrolled at Furman University
- Pursuing a Bachelor's degree in journalism, communications, marketing or related field
- Strong interest in journalism
- Self-starter with the ability to work independently and within a collaborative, team environment
- Understanding of website analytics used to guide decisions, using platforms such as Google Analytics and Marfeel
- Background or understanding of HTML
- Basic video editing skills, particularly as it relates to social videos
- Knowledge of SEO best practices
- Ability to multi-task and quickly troubleshoot
- Strong writing skills
- Incredible attention to detail
- Capability of multi-tasking and balancing several projects at once
- Strong communication and interpersonal skills
- Strong organization and prioritization skills with excellent follow through
- Reliable access to internet service