Summary
Ballard Marine Construction is a specialty marine and underwater contractor serving complex Power, Water/Wastewater, Industrial, Environmental, and Transportation markets. The Business Development Analyst supports the national business development program by identifying and evaluating opportunities, analyzing market and project-performance data, maintaining CRM information, and improving lead scoring, pursuit prioritization, reporting, automation, and AI-assisted research.
Responsibilities
- Identify early-stage opportunities by researching long-lead indicators, such as owner capital plans, budgets and master plans, regulatory and environmental filings, funding programs, public meeting records, consultant selections, and industrial investment activity
- Evaluate identified leads for alignment with Ballard’s markets, capabilities, geography, timing, value, delivery method, relationships, risk profile, and self-perform potential; advise when Ballard should engage, who should receive the lead, and the recommended next action
- Maintain accurate, decision-useful lead and opportunity data in Dynamics 365; route qualified intelligence to the appropriate Business Development, Area, or technical teams and track follow-up
- Analyze pipeline and market activity, including source effectiveness, lead quality, aging, conversion, client and competitor activity, and how early opportunities are identified, and communicate findings through concise dashboards and reports
- Create a feedback loop between Business Development, Estimating, and Operations using win/loss reasons, pricing and estimate accuracy, delivery lessons, margin, risk, and capability fit to improve lead scoring, Go/No-Go decisions, positioning, and resource allocation
- Improve and document Ballard's lead-development process, including research criteria, CRM terminology and data standards, reporting, workflows, and approved data sources
- Help define, test, and monitor automation and AI-assisted research tools; validate outputs for relevance, duplicates, false positives, and missed opportunities
- Conduct targeted geographic and market research using Ballard’s CRM, pipeline, historical project data, and external industry sources to estimate opportunity volume, type, value, and timing
- Prepare concise market assessments identifying key clients, engineers, contractors, competitors, procurement patterns, and barriers to entry, and provide recommendations to support decisions about entering, expanding within, or prioritizing a market
- Support Anchor Project identification, pursuit prioritization, strategic research, and other Business Development initiatives as assigned
Skills
- • Bachelor's degree in Business Analytics, Data Analytics, Business, Finance, Economics, Construction Management, Engineering, Information Systems, or a related field
- • Equivalent education and relevant professional experience may be considered in place of a degree
- • 3+ years of professional experience in market intelligence, business development operations, research, analytics, CRM administration, business intelligence, or a related field
- • Experience using CRM, reporting, and workflow tools; Microsoft Dynamics 365, Power BI, Excel, and Power Automate preferred
- • Experience in construction, engineering, utilities, industrial markets, environmental consulting, public infrastructure, or another project-based industry preferred
- • Strong research, analytical, critical-thinking, and business-judgment skills
- • Ability to synthesize information from multiple sources and translate complex findings into clear recommendations, priorities, and next actions
- • Proficiency with Excel, CRM systems, dashboards, reporting tools, and practical workflow automation; familiarity with AI-assisted research is preferred
- • Understanding of how opportunities move through a project-based business development, estimating, pursuit, and delivery lifecycle
- • Commitment to simple, reliable systems and consistent CRM terminology, documentation, data standards, and quality controls
- • Excellent written and verbal communication skills, with the ability to explain analysis to varied audiences
- • Ability to work independently and collaborate across Business Development, Estimating, Operations, Area leadership, technical teams, and external partners
- • Ability to remain seated and work at a computer for extended periods
- • Ability to stand, walk, bend, reach, and move between work areas as needed
- • Ability to frequently use a keyboard, mouse, and other standard office equipment
- • Ability to communicate and exchange information in person, by phone, and through virtual platforms
- • Ability to occasionally lift, carry, push, or pull items weighing up to 20 pounds
- Microsoft Dynamics 365, Power BI, Excel, and Power Automate preferred
- Experience in construction, engineering, utilities, industrial markets, environmental consulting, public infrastructure, or another project-based industry preferred
- Familiarity with AI-assisted research is preferred
Qualifications
Must Haves
- • Bachelor's degree in Business Analytics, Data Analytics, Business, Finance, Economics, Construction Management, Engineering, Information Systems, or a related field
- • Equivalent education and relevant professional experience may be considered in place of a degree
- • 3+ years of professional experience in market intelligence, business development operations, research, analytics, CRM administration, business intelligence, or a related field
- • Experience using CRM, reporting, and workflow tools; Microsoft Dynamics 365, Power BI, Excel, and Power Automate preferred
- • Experience in construction, engineering, utilities, industrial markets, environmental consulting, public infrastructure, or another project-based industry preferred
- • Strong research, analytical, critical-thinking, and business-judgment skills
- • Ability to synthesize information from multiple sources and translate complex findings into clear recommendations, priorities, and next actions
- • Proficiency with Excel, CRM systems, dashboards, reporting tools, and practical workflow automation; familiarity with AI-assisted research is preferred
- • Understanding of how opportunities move through a project-based business development, estimating, pursuit, and delivery lifecycle
- • Commitment to simple, reliable systems and consistent CRM terminology, documentation, data standards, and quality controls
- • Excellent written and verbal communication skills, with the ability to explain analysis to varied audiences
- • Ability to work independently and collaborate across Business Development, Estimating, Operations, Area leadership, technical teams, and external partners
- • Ability to remain seated and work at a computer for extended periods
- • Ability to stand, walk, bend, reach, and move between work areas as needed
- • Ability to frequently use a keyboard, mouse, and other standard office equipment
- • Ability to communicate and exchange information in person, by phone, and through virtual platforms
- • Ability to occasionally lift, carry, push, or pull items weighing up to 20 pounds
Nice to Haves
- Microsoft Dynamics 365, Power BI, Excel, and Power Automate preferred
- Experience in construction, engineering, utilities, industrial markets, environmental consulting, public infrastructure, or another project-based industry preferred
- familiarity with AI-assisted research is preferred
Benefits
- Medical
- Dental
- Vision
- Life insurance
- Long-term disability (LTD)
- Short-term disability (STD)
- 401K Plan with employer match
- Paid holidays
- Opportunity for growth, development, and internal promotion