Content Marketing - Manager / Senior Manager

Summary

Veeva Systems is a mission-driven organization and pioneer in industry cloud software for the life sciences industry. The Content Marketing Manager/Senior Manager will develop and execute content strategies, create thought leadership, product, and customer content, and collaborate with marketing, strategy, and sales teams to drive brand awareness, engagement, and conversion.

Responsibilities

• Partner with subject matter experts to develop original content in a variety of formats, from blog posts and articles to white papers, infographics, videos, and more
• Maximize the value and reach of our content by turning high-performing assets into a library of derivative pieces for use in multiple channels
• Build and execute content strategies that support and amplify our short- and long-term marketing initiatives and campaigns
• Collaborate closely with product marketing, customer marketing, and field marketing to map, optimize, and execute content across the buyer journey
• Be a steward of best practices in messaging, grammar, writing, and style
• Measure and report on content performance; optimize based on results
• Contribute to standards, processes, and tools to drive greater efficiencies in how we work and operate as a cross-functional team
• Stay on top of content marketing trends and bring new ideas for us to explore and test

Skills

• • 3+ years product marketing and/or content marketing experience in B2B tech/enterprise software space; 5+ for sr. manager
• • Demonstrated success leading, supporting, and executing integrated content strategy across the customer journey
• • Strong portfolio of published work that demonstrates exceptional writing skills and ability to translate complex messaging into simple, digestible content
• • A thinker and a doer mindset — excited about driving strategy while simultaneously rolling up your sleeves to write and edit content in a variety of formats
• • Ability to multi-task and prioritize projects in a dynamic, fast-paced environment
• • Collaborative team player with great interpersonal skills and the ability to lead and influence projects cross-functionally
• • Proven ability to build relationships with other teams and across all levels
• • Self-motivated, innovative, collaborative, creative, and analytical
• • Fast learner, detail-oriented, and must enjoy fast-paced work environments
• • Ability to deliver feedback thoughtfully and receive it gracefully
• • Strong project management skills and attention to detail
• • Curiosity and interest in life sciences
• • Bachelor's degree
• • Familiarity with the life sciences industry
• • Experience working with remote and global teams
• • Success bringing innovative B2B offerings to market

Qualifications

Must Haves

• • 3+ years product marketing and/or content marketing experience in B2B tech/enterprise software space; 5+ for sr. manager
• • Demonstrated success leading, supporting, and executing integrated content strategy across the customer journey
• • Strong portfolio of published work that demonstrates exceptional writing skills and ability to translate complex messaging into simple, digestible content
• • A thinker and a doer mindset — excited about driving strategy while simultaneously rolling up your sleeves to write and edit content in a variety of formats
• • Ability to multi-task and prioritize projects in a dynamic, fast-paced environment
• • Collaborative team player with great interpersonal skills and the ability to lead and influence projects cross-functionally
• • Proven ability to build relationships with other teams and across all levels
• • Self-motivated, innovative, collaborative, creative, and analytical
• • Fast learner, detail-oriented, and must enjoy fast-paced work environments
• • Ability to deliver feedback thoughtfully and receive it gracefully
• • Strong project management skills and attention to detail
• • Curiosity and interest in life sciences
• • Bachelor's degree

Nice to Haves

• • Familiarity with the life sciences industry
• • Experience working with remote and global teams
• • Success bringing innovative B2B offerings to market

Benefits

• As a Work Anywhere company, we support your flexibility to work from home or in the office
• Medical, dental, vision, and basic life insurance
• Flexible PTO and company paid holidays
• Retirement programs
• 1% charitable giving program
• This position may also be eligible for other types of compensation in addition to base salary, such as variable bonus and/or stock bonus