Summary
Yahoo is a global technology and media company offering omnichannel advertising solutions and data-driven audience engagement through its portfolio of products. Yahoo is seeking an Account Executive to drive revenue growth in the Betting & Predictions vertical by developing client partnerships, building sales pipelines, and delivering customized advertising solutions for sportsbooks, iGaming operators, prediction platforms, and related agencies.
Responsibilities
- Develop and execute a sales plan to achieve and exceed revenue targets within the Betting & Predictions vertical
- Identify, prospect, and cultivate new business with operators, prediction market platforms, and betting-focused agencies while expanding existing partnerships
- Build and maintain a healthy sales pipeline, accurately forecasting revenue and managing opportunities throughout the sales cycle
- Position the differentiated value of Yahoo Sports, Yahoo Fantasy, Yahoo Finance, and our broader audience and omnichannel offerings to a category where sports and market-engaged audiences are the entire ballgame
- Navigate the seasonality of the category, planning against football kickoff, March Madness, major fight cards, election and event markets, and other peak acquisition windows
- Partner with your manager to shape account strategy, identify growth opportunities, and expand share within your book
- Establish and maintain trusted relationships with decision-makers across operators, platforms, and agency partners, including performance marketing, growth, CRM, and brand leads
- Develop a deep understanding of each client's acquisition economics, player lifecycle, state and market footprint, and growth priorities
- Serve as a strategic advisor by recommending customized, data-driven solutions that align with client goals, whether that is new-player acquisition, reactivation, cross-sell into casino, or brand building
- Deliver compelling presentations and business reviews showcasing Yahoo's advertising capabilities, innovation, and performance
- Provide exceptional client service that drives long-term partnerships, retention, and revenue growth
- Develop consultative sales approaches that help betting and prediction clients solve real business challenges through Yahoo's advertising ecosystem
- Leverage Yahoo's first-party data, sports and finance content environments, and measurement solutions to build customized marketing programs
- Collaborate with Product, Marketing, Client Services, Operations, and Measurement teams to deliver best-in-class client solutions
- Stay informed on developments across sports betting, iGaming, prediction markets, fantasy sports, state-by-state legalization, and the broader digital advertising landscape to proactively surface opportunities
- Translate performance insights and market intelligence into recommendations that improve campaign effectiveness and business outcomes
- Use AI-powered tools to enhance productivity, strengthen client insights, streamline workflows, and improve overall sales effectiveness
- Partner closely with Client Services to ensure seamless onboarding, campaign execution, optimization, and client success
- Collaborate with Product, Marketing, Finance, Legal, and Operations teams to deliver integrated solutions and negotiate commercial agreements
- Provide ongoing market intelligence and customer feedback to influence product development, go-to-market strategies, and sales initiatives
- Foster strong internal partnerships to continuously improve the customer experience and drive business growth
- Embrace emerging AI technologies and best practices to drive smarter decision-making and accelerate execution
Skills
- Track record of success in digital advertising sales within a premium publisher, media, or ad technology environment
- Strong understanding of the digital advertising ecosystem, including premium media, programmatic advertising, audience targeting, measurement, and omnichannel marketing
- Working knowledge of the regulatory environment for betting and gaming advertising, or clear ability and interest to come up to speed quickly
- Demonstrated ability to build senior-level relationships and develop long-term partnerships
- Strong consultative selling, negotiation, and presentation skills, with a history of consistently meeting or exceeding revenue targets
- Strong analytical mindset with the ability to translate data and performance insights into actionable client recommendations
- Excellent communication and storytelling skills, with the ability to articulate complex concepts clearly and concisely
- Highly collaborative, with experience working cross-functionally across Product, Marketing, Operations, Finance, Legal, and Client Services
- Self-motivated, adaptable, and comfortable thriving in a fast-paced, evolving, and highly regulated environment
- Bachelor's degree in Business, Marketing, Communications, or a related field preferred
- Experience working with sportsbooks, iGaming or casino operators, daily fantasy, prediction markets, or betting-focused agencies is strongly preferred. Adjacent performance-marketing categories with similar acquisition economics will also be considered
Qualifications
Must Haves
- Track record of success in digital advertising sales within a premium publisher, media, or ad technology environment
- Strong understanding of the digital advertising ecosystem, including premium media, programmatic advertising, audience targeting, measurement, and omnichannel marketing
- Working knowledge of the regulatory environment for betting and gaming advertising, or clear ability and interest to come up to speed quickly
- Demonstrated ability to build senior-level relationships and develop long-term partnerships
- Strong consultative selling, negotiation, and presentation skills, with a history of consistently meeting or exceeding revenue targets
- Strong analytical mindset with the ability to translate data and performance insights into actionable client recommendations
- Excellent communication and storytelling skills, with the ability to articulate complex concepts clearly and concisely
- Highly collaborative, with experience working cross-functionally across Product, Marketing, Operations, Finance, Legal, and Client Services
- Self-motivated, adaptable, and comfortable thriving in a fast-paced, evolving, and highly regulated environment
Nice to Haves
- Bachelor's degree in Business, Marketing, Communications, or a related field preferred
- Experience working with sportsbooks, iGaming or casino operators, daily fantasy, prediction markets, or betting-focused agencies is strongly preferred. Adjacent performance-marketing categories with similar acquisition economics will also be considered
Benefits
- Flexible hybrid work options
- Discretionary annual bonus or commissions
- Healthcare
- 401k
- Backup childcare
- Education stipends
- Yahoo's 11 employee resource groups (ERGs) enhance a culture of belonging with programs, events and fellowship that help educate, support and create a workplace where all feel welcome.