Summary
BairesDev is a technology company delivering solutions for major enterprises and innovative startups. The Growth Marketing Specialist will execute growth experiments and paid campaigns, analyze performance data, optimize conversion across digital experiences, and collaborate with cross-functional teams to scale effective acquisition, engagement, and retention programs.
Responsibilities
- Execute growth experiments across acquisition, activation, and retention stages of the funnel
- Manage and optimize paid campaigns across channels such as Google Ads, Meta, and LinkedIn
- Build and analyze performance reports, extracting insights to inform the next round of experiments
- Support conversion rate optimization efforts on landing pages, emails, and onboarding flows
- Collaborate with content, design, and product teams to develop and test growth-focused assets
- Maintain the experiment backlog and document results, learnings, and recommendations clearly
Skills
- 3+ years of experience in growth marketing, digital marketing, or performance marketing
- Hands-on experience running paid campaigns and optimizing for conversion and acquisition metrics
- Comfort working with data and analytics tools such as Google Analytics, Mixpanel, or similar platforms
- Familiarity with A/B testing methodologies and experience interpreting experiment results
- Curious, fast-learning mindset with a bias toward action and measurable outcomes
Qualifications
Must Haves
- 3+ years of experience in growth marketing, digital marketing, or performance marketing
- Hands-on experience running paid campaigns and optimizing for conversion and acquisition metrics
- Comfort working with data and analytics tools such as Google Analytics, Mixpanel, or similar platforms
- Familiarity with A/B testing methodologies and experience interpreting experiment results
- Curious, fast-learning mindset with a bias toward action and measurable outcomes
Benefits
- 100% remote work.
- Work-from-home hardware setup.
- Flexible hours - make your schedule.
- PTO, parental leave, and other special leaves.
- Healthcare coverage (Vision and Dental).
- Life Insurance.
- 401K Plan.
- You can grow at the speed of your learning curve.
- Diverse and multicultural work environment.
- An innovation-driven environment that provides the support and resources for its professionals to thrive.