Customer Marketing Manager

Summary

BioRender is on a mission to accelerate the world’s ability to learn, discover, and communicate science. As the first-ever Customer Marketing Manager, you will build the customer marketing function from the ground up, focusing on customer advocacy and engagement throughout their journey.

Responsibilities

• Own case study production end to end, from identifying strong customer stories, to interviewing customers, to writing and publishing polished, publication-ready assets
• Build BioRender's customer advocacy program from scratch, including testimonials, review generation, and a pipeline of customers ready to speak, write, or appear on our behalf
• Partner with Field Marketing and Product Marketing to run customer-facing events and programming, such as customer panels, roundtables, and community moments that deepen customer relationships and serve as references for new business
• Execute customer lifecycle campaigns across email and in-app channels, partnering with Growth and CS to drive adoption, retention, and expansion
• Represent BioRender in public online communities such as Reddit, engaging authentically with scientists and researchers, and helping shape how our brand shows up in these spaces
• Partner cross-functionally with Sales, CS, Product, and Data teams to source customer insights and translate them into marketing assets and programs
• Take on high-impact generalist marketing projects as they arise; we're a small, fast-growing team, and you'll help wherever the highest-leverage work is

Skills

• 3+ years of experience in customer marketing or customer success at a B2B SaaS company, with a track record of managing full projects independently
• Expertise in building and nurturing relationships with high value customers
• Experience writing emails to customers to drive revenue goals
• Excellent written communication and storytelling skills; you can distill complex, technical customer feedback into a compelling narrative
• A proven ability to manage your own workload across multiple concurrent projects, take initiative, and problem-solve within existing guidelines
• Strong collaborator who communicates clearly across teams and can influence peers and stakeholders without formal authority
• Comfortable using data to prioritize your work and report on program results
• Bonus: background in life sciences or experience marketing to researchers, PIs, or academic audiences

Qualifications

Must Haves

• 3+ years of experience in customer marketing or customer success at a B2B SaaS company, with a track record of managing full projects independently
• Expertise in building and nurturing relationships with high value customers
• Experience writing emails to customers to drive revenue goals
• Excellent written communication and storytelling skills; you can distill complex, technical customer feedback into a compelling narrative
• A proven ability to manage your own workload across multiple concurrent projects, take initiative, and problem-solve within existing guidelines
• Strong collaborator who communicates clearly across teams and can influence peers and stakeholders without formal authority
• Comfortable using data to prioritize your work and report on program results

Nice to Haves

• Bonus: background in life sciences or experience marketing to researchers, PIs, or academic audiences

Benefits

• Remote-first with team members across Canada and the U.S., offering you the flexibility to work from anywhere.