Content Marketing Manager

Summary

CallMiner is a company focused on AI-powered conversation intelligence and customer experience automation. The Content Marketing Manager will create and optimize B2B content for demand generation, thought leadership, events, webinars, social media, and the buyer journey while collaborating with marketing teams, subject matter experts, and external content partners.

Responsibilities

• Plan, create, optimize and repurpose content that supports global demand generation campaigns, thought leadership, events, webinars, social media and the wider buyer journey
• Collaborate with teams across Marketing and internal subject matter experts to translate business priorities, customer insights and campaign themes into compelling content that drives audience engagement, lead generation and pipeline
• Coordinate external content partners, including CallMiner’s freelance writer and social media agency, by setting clear briefs and priorities and ensuring consistent quality, messaging and brand alignment
• Use AI responsibly to support research, ideation, optimization and repurposing, while bringing strong independent judgment, original thinking and meaningful editorial oversight to all work
• Maintain a consistent and distinctive brand voice, applying SEO, AEO and GEO principles where appropriate to improve content visibility and performance
• Manage multiple projects, stakeholders and deadlines effectively, using available performance data to identify insights and improve future content

Skills

• 4 + years of content marketing, copywriting or editorial experience, including significant experience within B2B technology or SaaS
• Exceptional writing, editing and proofreading skills, with the ability to turn complex technology, AI and customer experience topics into clear, credible and engaging content across multiple formats and channels
• Bachelor's degree in marketing, communications, journalism, English or a related discipline, or equivalent professional experience
• A strong portfolio demonstrating long-form and short-form B2B technology writing across several channels and content formats
• Experience working with external writers, freelancers, agencies or other content partners
• Familiarity with marketing automation, project management, content management and collaboration platforms
• A working understanding of demand generation, buyer journeys, account-based marketing and how content supports marketing and sales outcomes
• Strong interviewing and research skills, with the confidence to work directly with senior leaders and subject matter experts
• Naturally collaborative, highly organized and comfortable taking ownership of work from initial brief through to final delivery
• Curious, adaptable and motivated to grow into broader content strategy and campaign responsibilities over time
• Experience writing about artificial intelligence, customer experience, contact center technology, enterprise software, analytics or related technology topics is a strong advantage

Qualifications

Must Haves

• 4 + years of content marketing, copywriting or editorial experience, including significant experience within B2B technology or SaaS
• Exceptional writing, editing and proofreading skills, with the ability to turn complex technology, AI and customer experience topics into clear, credible and engaging content across multiple formats and channels
• Bachelor's degree in marketing, communications, journalism, English or a related discipline, or equivalent professional experience
• A strong portfolio demonstrating long-form and short-form B2B technology writing across several channels and content formats
• Experience working with external writers, freelancers, agencies or other content partners
• Familiarity with marketing automation, project management, content management and collaboration platforms
• A working understanding of demand generation, buyer journeys, account-based marketing and how content supports marketing and sales outcomes
• Strong interviewing and research skills, with the confidence to work directly with senior leaders and subject matter experts
• Naturally collaborative, highly organized and comfortable taking ownership of work from initial brief through to final delivery
• Curious, adaptable and motivated to grow into broader content strategy and campaign responsibilities over time

Nice to Haves

• Experience writing about artificial intelligence, customer experience, contact center technology, enterprise software, analytics or related technology topics is a strong advantage

Benefits

• Quality medical, dental and vision benefits
• Life and disability insurance
• Reimbursement programs for both fitness and tuition
• 401k matching
• Generous PTO including an annual volunteer day
• Paid maternity and parental leave
• Remote work arrangement