Summary
Cardinal Group Companies is seeking a National Sales & Marketing Specialist to support sales and marketing operations across its student housing communities. The role manages remote leasing activities, develops and implements leasing and marketing strategies, conducts community assessments, provides training and onboarding, and supports operational projects with travel of up to 95%.
Responsibilities
- Support remote leasing activities as directed by the team lead, encompassing lead follow-up, pipeline management, crafting and dispatching e-blasts, conveying urgency messages, and facilitating renewal contacts. Guide prospects through the application process and oversee lease distribution
- Collaborate with Portfolio Sales and Marketing Managers in conducting comprehensive analyses of Red Light communities, contributing to leasing and marketing strategies, organizing training sessions, and ensuring team implementation of devised plans
- Conduct thorough travel assessments at each community, communicating identified needs and progress to Portfolio Sales and Marketing Managers as well as Portfolio Managers
- Facilitate smooth transitions by offering onboarding and training support for incoming communities in support of the Portfolio Sales and Marketing Manager overseeing the new asset
- Organize monthly training calls for new Leasing and Marketing Team Leads (LMTLs) and track attendance of incoming team members to ensure active participation
- Support Portfolio Sales and Marketing Managers in assigned projects, as delegated by the team, lead
- Document time spent on projects for accurate billing back to communities that have received assistance
- Develop and maintain a comprehensive LMTL resource page on the Marketing Department's websites, featuring recorded training, How-to guides, and additional resources
- Assist Portfolio Sales and Marketing Managers in conducting interviews for critical vacant onsite positions
- Act as a temporary replacement for Portfolio Sales and Marketing Managers during their time off, ensuring the completion of essential weekly tasks and serving as the primary point of contact for onsite teams
- Participate in the development, deployment and maintenance of leasing and marketing tools, strategies, strategy documents, workflows, SOPs, training deliverables and other operational materials
- Participate in the testing of new tools, workflows and SOPs and provide quality control feedback on new and existing processes
- Provide exceptional customer service/assistance to communities and HQ team members
- Expect travel commitments of up to 95%, as directed by the team lead
Skills
- Strong attention to detail
- Supervisory and leadership experience
- Independent sound decision-making and problem-solving skills
- Organizational and time management skills
- Capability to explain solutions in non-technical terms
- Excellent written and verbal communication skills
- Multi-disciplines and multi-functional approach to performing job responsibilities
- Analytical, interpersonal, listening, organizational, evaluation, research and statistical skills
- Minimum three to five years of experience in property management
- Express ideas and information clearly and concisely
- Ability to embody the Cardinal Culture and Cardinal Core Values every day
Qualifications
Must Haves
- Strong attention to detail
- Supervisory and leadership experience
- Independent sound decision-making and problem-solving skills
- Organizational and time management skills
- Capability to explain solutions in non-technical terms
- Excellent written and verbal communication skills
- Multi-disciplines and multi-functional approach to performing job responsibilities
- Analytical, interpersonal, listening, organizational, evaluation, research and statistical skills
- Minimum three to five years of experience in property management
- Express ideas and information clearly and concisely
- Ability to embody the Cardinal Culture and Cardinal Core Values every day
Benefits
- Bonus potential
- Eligible to participate in the company benefits plan
- Health insurance
- Vision insurance
- Dental insurance
- Pet insurance
- 401(k) retirement plan
- Student loan assistance
- Licensing and continuing education reimbursement
- Parental leave
- Housing allowances or gifts
- Open to discussing housing compensation