Coordinator, Product Marketing (Remote - US)

Summary

ebbo is an all-in-one loyalty company that provides configurable loyalty solutions and data-driven customer engagement services. The Coordinator, Product Marketing supports growth marketing initiatives for loyalty clients, including campaign execution, enrollment experience optimization, testing, performance monitoring, reporting, and documentation.

Responsibilities

• Support Product Marketing Managers in executing growth marketing initiatives for loyalty clients
• Assist with acquisition testing strategy, roadmaps, and campaign execution designed to improve conversion rates
• Help maintain and optimize enrollment touchpoints by identifying issues, coordinating updates, and supporting ongoing experience improvements
• Support A/B and multivariate testing efforts, including test setup, quality assurance, launch validation, performance tracking, and documentation of results and learnings
• Validate campaign setups, targeting, tracking, and test experiences to help ensure accurate, seamless customer experiences
• Assist with analyzing test results and translating findings into clear takeaways and next-step recommendations
• Monitor key performance metrics, including registrations, conversion rates, traffic, and other relevant indicators; compile regular reporting and flag notable trends, anomalies, or opportunities
• Maintain organized documentation for campaigns, tests, results, and team processes; identify opportunities to improve workflow efficiency
• Manage multiple tasks and deadlines while communicating progress, questions, and blockers proactively

Skills

• • One or more years of experience in product marketing, growth marketing, digital marketing, campaign operations, or a related role; relevant internship experience may be included toward this requirement
• • Bachelor's degree in Marketing, Business, Communications, or a related field required
• • Basic understanding of A/B and multivariate testing principles
• • Strong attention to detail and commitment to accuracy
• • Ability to interpret basic performance data, identify trends, and support data-informed decisions
• • Strong organizational skills and the ability to manage multiple tasks, timelines, and priorities in a fast-paced environment
• • Clear and effective written and verbal communication skills
• • Collaborative approach and ability to work effectively with cross-functional partners

Qualifications

Must Haves

• • One or more years of experience in product marketing, growth marketing, digital marketing, campaign operations, or a related role; relevant internship experience may be included toward this requirement
• • Bachelor's degree in Marketing, Business, Communications, or a related field required
• • Basic understanding of A/B and multivariate testing principles
• • Strong attention to detail and commitment to accuracy
• • Ability to interpret basic performance data, identify trends, and support data-informed decisions
• • Strong organizational skills and the ability to manage multiple tasks, timelines, and priorities in a fast-paced environment
• • Clear and effective written and verbal communication skills
• • Collaborative approach and ability to work effectively with cross-functional partners

Benefits

• Fully remote work environment
• Unlimited PTO, closing every Friday at 2pm (all year round) and a paid week off between Christmas and New Year's.
• Health Benefits: Medical, Dental, Vision, Disability, Life, Safe Harbor 401K plan with a 3% contribution from ebbo, 100% vested to you right away.
• Annual bonus and merit increases
• DEI Program and Wellness Program with great prizes.
• Every team receives an annual budget for training opportunities.
• Tons of opportunity for mentorship and growth (career trajectories for employees).