Summary
Field & Stream is an outdoor lifestyle media brand seeking a Social Media Coordinator to support the day-to-day execution of its social media publishing. The role involves programming and publishing content, maintaining calendars, coordinating assets, monitoring engagement, tracking performance, and supporting campaigns and editorial events.
Responsibilities
- Program and publish posts across Field & Stream’s social media channels
- Maintain daily and weekly social publishing calendars
- Tag, organize, and track content for campaigns and partners using Sprinklr and Airtable
- Ensure accuracy across captions, links, credits, and hashtags
- Coordinate with editors, producers, and brand partners to gather assets and information
- Monitor comments and community engagement, flagging trends or issues as needed
- Track post-level performance and assist with compiling basic performance reports
- Support launches, seasonal moments, and tentpole editorial events
Skills
- Active participation in the outdoor lifestyle (hunting, fishing, camping, hiking, etc.)
- Strong organizational skills and meticulous attention to detail with the highest standards for accuracy, timeliness, and precision
- Comfort working within established systems, tools, and processes
- Curiosity about performance data and why certain content resonates with audiences
- Reliability and ability to execute daily responsibilities independently
- Awareness of trending formats, sounds, and behaviors on Instagram and TikTok
- Comfortable engaging with audiences in comment sections on behalf of a legacy brand
- Enthusiasm for engaging large, passionate audiences at scale
- Critical thinker who loves solving complex problems outside of their comfort zone
- Demonstrated ability to collaborate with others and lead cross-functional project teams
- 1+ years of experience in social media, digital media, or a related field
- Bachelor's degree or equivalent practical experience
- Working knowledge of Google Workspace
- Familiarity with major social platforms including Instagram, Facebook, YouTube, and TikTok
- Experience using or willingness to learn social publishing and organization tools
- Experience using tools such as Sprinklr, Airtable, Canva, or Adobe Creative Suite
- Basic video editing experience using Adobe Premiere
- Prior experience supporting a media brand, publisher, or content-driven organization
Qualifications
Must Haves
- Active participation in the outdoor lifestyle (hunting, fishing, camping, hiking, etc.)
- Strong organizational skills and meticulous attention to detail with the highest standards for accuracy, timeliness, and precision
- Comfort working within established systems, tools, and processes
- Curiosity about performance data and why certain content resonates with audiences
- Reliability and ability to execute daily responsibilities independently
- Awareness of trending formats, sounds, and behaviors on Instagram and TikTok
- Comfortable engaging with audiences in comment sections on behalf of a legacy brand
- Enthusiasm for engaging large, passionate audiences at scale
- Critical thinker who loves solving complex problems outside of their comfort zone
- Demonstrated ability to collaborate with others and lead cross-functional project teams
- 1+ years of experience in social media, digital media, or a related field
- Bachelor's degree or equivalent practical experience
- Working knowledge of Google Workspace
- Familiarity with major social platforms including Instagram, Facebook, YouTube, and TikTok
- Experience using or willingness to learn social publishing and organization tools
- Experience using tools such as Sprinklr, Airtable, Canva, or Adobe Creative Suite
Nice to Haves
- Basic video editing experience using Adobe Premiere
- Prior experience supporting a media brand, publisher, or content-driven organization
Benefits