Regional Marketing Manager | West Coast | Remote

Summary

Grafana Labs is the company behind Grafana Cloud, a fully managed observability platform. The Regional Marketing Manager will execute regional marketing strategies and lead programs that drive measurable business outcomes, including ABM, events, AI-enabled workflows, reporting, and cross-functional initiatives.

Responsibilities

• Lead regional marketing programs from planning through execution and retrospective, including program strategy, budget management, goal setting, delivery, and performance reporting
• Execute ABM and regional marketing initiatives, partnering closely with Sales and SDR teams while contributing to prioritization and program planning
• Independently manage day-to-day decisions, proactively address risks, and escalate issues when appropriate
• Serve as a proficient user of core marketing platforms, including Splash, Zuddl, Salesforce, and Monday.com, while identifying opportunities to improve processes and tooling
• Develop and document AI-enabled workflows that improve efficiency, consistency, and scalability across marketing operations, event execution, and reporting
• Identify opportunities to apply AI and automation across regional marketing programs and contribute to the development of shared team processes and best practices
• Analyze program performance and translate data into actionable insights and recommendations
• Plan and manage projects independently, set realistic timelines, coordinate stakeholders, and deliver on commitments
• Provide guidance and support to Associates, contractors, and other team members on shared initiatives
• Build expertise in Grafana's go-to-market strategy, regional marketing programs, and the ecosystem of channels, vendors, and partners that support growth

Skills

• Located on the West Coast of the United States
• 3-5 years in field or regional marketing, or events, including end-to-end ownership of programs
• Strong project, time, and stakeholder management, with consistent attention to detail
• Independent proficiency with Splash, Zuddl, Salesforce, and Monday.com or similar
• Demonstrated experience operationalizing AI in marketing work: reusable prompts, documented processes, or lightweight automations
• Willingness to travel approximately 40%
• Open source go-to-market motion and the regional market a plus

Qualifications

Must Haves

• Located on the West Coast of the United States
• 3-5 years in field or regional marketing, or events, including end-to-end ownership of programs
• Strong project, time, and stakeholder management, with consistent attention to detail
• Independent proficiency with Splash, Zuddl, Salesforce, and Monday.com or similar
• Demonstrated experience operationalizing AI in marketing work: reusable prompts, documented processes, or lightweight automations
• Willingness to travel approximately 40%

Nice to Haves

• Open source go-to-market motion and the regional market a plus

Benefits

• All of our roles include Restricted Stock Units (RSUs), giving every team member ownership in Grafana Labs' success.
• 100% Remote, Global Culture - As a remote-only company
• Career Growth Pathways - Defined opportunities to grow and develop your career.
• In-Person onboarding - We want you to thrive from day 1 with your fellow new ‘Grafanistas’ to learn all about what we do and how we do it.
• We operate a global annual leave policy of 30 days per annum.
• 3 days of your annual leave entitlement are reserved for Grafana Shutdown Days to allow the team to really disconnect.