Marketing Executive

Summary

H3O Digital is an advanced Microsoft technology consultancy providing professional services and managed services to enterprises around the world. The Marketing Executive will build the company's marketing function from the ground up, owning execution across the full marketing mix to grow brand awareness, increase market penetration, and generate high-quality leads. The role includes delivering the marketing plan, relaunching the brand and website, building demand generation, developing thought leadership, and managing marketing spend, agencies, and suppliers.

Responsibilities

• Shaping and delivering the marketing plan, tracking performance and reporting on what is working
• Delivering our brand, website and LinkedIn relaunch, refreshing our positioning and improving lead capture and conversion
• Building and running our demand generation engine across content, video, social, email, SEO, PPC, webinars and events
• Developing our content and thought leadership programme from a standing start, including our blog, whitepapers and customer stories
• Creating our AI and Microsoft Copilot narrative, positioning us credibly on responsible AI adoption for enterprises
• Helping productise and market our proprietary IP, giving each product a clear identity and engagement model
• Managing marketing spend, agencies and suppliers, and evidencing ROI as the budget scales

Skills

• You are a proactive, creative and commercially minded marketer who wants real ownership rather than a narrow slice of someone else's plan
• You are comfortable working independently, thinking on your feet and keeping stakeholders informed in a hybrid, remote-first environment
• 2 to 4 years' marketing experience in a B2B start-up, scale-up or fast-growth technology company
• Proven, ROI-focused lead generation and conversion experience across integrated campaigns
• Hands-on experience with marketing automation and CRM platforms such as HubSpot or Microsoft Dynamics, including database build and pipeline reporting
• Strong content marketing, thought leadership and copywriting skills, with a keen eye for detail
• Digital capability across website (WordPress), SEO, PPC, email and social, with LinkedIn-led B2B activity
• Hands-on design skills with the Adobe Creative Suite, able to turn complex ideas into strong visual narratives
• Commercial acumen and budget management experience, with the discipline to evidence ROI
• Experience of ABM, events and webinars, and confidence managing agencies and suppliers
• A good understanding of Microsoft technology services and the B2B technology sector, or the genuine appetite to learn it quickly
• Multiple A-Levels or equivalent at Grade C or above
• A relevant degree or CIM Diploma in Professional Marketing is desirable

Qualifications

Must Haves

• You are a proactive, creative and commercially minded marketer who wants real ownership rather than a narrow slice of someone else's plan
• You are comfortable working independently, thinking on your feet and keeping stakeholders informed in a hybrid, remote-first environment
• 2 to 4 years' marketing experience in a B2B start-up, scale-up or fast-growth technology company
• Proven, ROI-focused lead generation and conversion experience across integrated campaigns
• Hands-on experience with marketing automation and CRM platforms such as HubSpot or Microsoft Dynamics, including database build and pipeline reporting
• Strong content marketing, thought leadership and copywriting skills, with a keen eye for detail
• Digital capability across website (WordPress), SEO, PPC, email and social, with LinkedIn-led B2B activity
• Hands-on design skills with the Adobe Creative Suite, able to turn complex ideas into strong visual narratives
• Commercial acumen and budget management experience, with the discipline to evidence ROI
• Experience of ABM, events and webinars, and confidence managing agencies and suppliers
• A good understanding of Microsoft technology services and the B2B technology sector, or the genuine appetite to learn it quickly
• Multiple A-Levels or equivalent at Grade C or above

Nice to Haves

• A relevant degree or CIM Diploma in Professional Marketing is desirable

Benefits

• A clear growth path toward a Marketing Manager position as the function scales
• An 8% employer pension contribution
• A training budget
• 25 days holiday plus bank holidays
• London based with a hybrid working pattern